Jackpocket partners with New York Mets to deepen MLB visibility
Lottery ticket purchasing provider Jackpocket has announced its fourth deal with a MLB franchise, signing a partnership with the New York Mets.The Mets are...
BetMGM enhances baseball commitment in ‘transformative’ MLB deal
MLB and BetMGM have expanded their partnership which has designated MGM Resorts as the sport's first official gaming sponsor since 2018.The sports betting and...
Bengals opens up fan engagement in Betfred partnership
The Cincinnati Bengals and Betfred have announced a multi-year partnership which sees the sports betting company become the team's official sports betting partner.The NFL...
NHL marks BioSteel’s first move in a league with hydration partnership
The NHL has revealed a partnership with BioSteel Sports Nutrition Inc which names the company the official hydration partner of both the league and...
Steelers’ home renamed after 21 years to Acrisure Stadium
Pittsburgh Steelers’ stadium is being renamed as the Acrisure Stadium in a 15-year deal with a fintech firm.Acrisure will immediately take over the naming...
Condoleezza Rice brings ‘extraordinary judgement’ to Broncos ownership group
Former US Secretary of State, Condoleezza Rice, has officially joined the new Denver Broncos ownership group.Rob Walton, on behalf of his Walton-Penner Family Ownership...
MLB supports Distill Brands promotion in ‘creative’ partnership
Major League Baseball (MLB) has formed an agreement with Distill Brands International (DBI) which sees the latter become the official vodka of the league...
Douglass Morgan becomes first black female President of an NFL team
Sandra Douglass Morgan has this week been announced as the new President of American football team, Las Vegas Raiders.Morgan has long been a trailblazer...
MLBPA ‘advances and protects’ players’ rights via multiple promotions
The Major League Baseball Players Association (MLBPA) has awarded various promotions among its senior staff.Looking to enhance the union’s ability to ‘advance and protect’...
Stats Perform: Helping sports content creators to ‘up their game’ with...
Changing consumer demands have placed a heavier burden on sports stakeholders to engage fans with a data-driven strategy - something Stats Perform aims to...