INDYCAR and NBC Sports extend long-running rights agreement
NBC Sports and the NTT INDYCAR Series have extended their multi-year media rights arrangement.NBC Sports will continue to serve as the exclusive home of...
Arsenal launches Chiliz Fan Token on Socios.com platform
Premier League giant Arsenal has partnered with blockchain providers for the sports and entertainment industry, Chiliz, for the launch of the $AFC Fan Token...
Stats Perform: Pandemic has given sports organisations ‘new insights’ into the...
Despite the adverse effects of the COVID-19 pandemic, many sporting bodies and organisations have ‘thrived’ and explored new ways to adapt and overcome, a...
MLS expansion St Louis City secures second major sponsor
St Louis City, the Major League Soccer (MLS) expansion franchise set to join the league in 2023, has signed its second major sponsorship arrangement...
United Rugby Championship enlists Roc Nation to grow new audiences
The newly launched United Rugby Championship (URC) has inked a strategic consulting partnership with sports and entertainment agency Roc Nation.The tournament, which was recently...
Bally’s Corporation purchases AVP to ‘gamify’ US volleyball
Bally's Corporation has acquired the Association of Volleyball Professionals (AVP), the premier professional beach volleyball organisation and host of the longest-running domestic beach volleyball...
FDJ elevates fan engagement for French Olympic teams
La Française des Jeux (FDJ), the French National Lottery operator, will launch a new scratchcard game based on the country’s Olympic and Paralympic teams...
BHA’s Careers in Racing launches Youth Collaboration Group
The recruitment and talent development arm for UK racing, CareersinRacing.com, has launched a ‘Youth Collaboration Group’, which aims to provide young people with direct...
Worldline reveals plans for first blockchain-based sports business platform
France’s biggest payment technologies group, Worldline, has announced it is spearheading a new campaign to strengthen ‘technology environments’ and commercial connectivity for all sports.The...
Tokyo 2020 Olympic organisers aim for ‘unprecedented’ broadcast coverage
The Tokyo 2020 Olympic Games is set to receive ‘more coverage by broadcast partners than any previous Olympic Games’ across linear television and digital...