Miami Marlins teams up with TicketRev for an ‘innovative ticket experience’
Live event ticketing platform TicketRev has announced its first professional sports partnership with the MLB’s Miami Marlins, offering fans new ways to buy game...
AC Milan unveils two new sponsors to fuel Asian expansion
Italian football club AC Milan has revealed two new betting partnerships that are set to increase the club’s visibility across Asia. The first partner was...
WWE and UFC co-venture TKO set to accelerate growth of both...
Endeavor Group - the parent company of World Wrestling Entertainment (WWE) - has revealed the launch of a new corporate entity titled TKO Group...
Oklahoma City Thunder commits to 25 years in new arena
NBA franchise the Oklahoma City Thunder have revealed plans to remain in the city as part of the city’s commitment to building a new...
British Basketball League extends Sky Sports broadcasting deal
The British Basketball League (BBL) has agreed to extend its broadcasting rights deal with Sky Sports for a fourth consecutive season for both its...
YouTube makes NFL debut with minimal viewer complaints
The new NFL season coincided with the launch of Google’s YouTube NFL Sunday Ticket, which broadcasted out-of-market games for the first time. Viewers who tuned...
SportyBet and Real Madrid launch new ad campaign to show ‘the...
Real Madrid’s official betting partner for Africa, SportyBet, has launched a new regional ad featuring three of the club’s best players to further push...
Conference USA signs IMG ARENA as official data streaming partner
Intercollegiate athletic league Conference USA (CUSA) has assigned sports technology and betting data provider IMG ARENA as the league’s football, men’s and women’s basketball...
BetMGM returns to Foxx for new NFL season
BetMGM has once again teamed up with Jamie Foxx to showcase the excitement of placing a bet in a new promotional video. Foxx’s advert will...
Lotto Sport picks up Cricket South Africa kit manufacturing deal
Cricket South Africa (CSA) has revealed Italian sports apparel manufacturer Lotto Sport as its latest official kit producer. The first public showcase of the new...