Misfits Boxing: tapping into the fan engagement of KSI and Logan...
This Saturday marks the most significant event in the history of influencer boxing, as Manchester plays host to KSI, Logan Paul, Dillon Danis and...
Charlotte Hornets and MeetKai invite fans to the first virtual NBA...
The Charlotte Hornets are teaming up with conversational AI firm MeetKai to launch the first NBA virtual fan shop.According to MeetKai, the new digital...
CMS: Crypto tokens should be eradicated from football
A report by the Culture Media Sport Committee has taken aim at sports clubs utilising digital tokens to boost fan engagement, warning over the...
AFA announces American Express as official card for national teams
The Argentine Football Association (AFA) has named American Express as the official card for the men’s senior, women’s senior and youth national teams. The partnership...
AC Milan steps up fan interactions with new Fanblock partnership
AC Milan has teamed up with entertainment platform Fanblock to bring Rossoneri fans the next level of digital engagement with their favourite team.Being Fanblock’s...
FIFA opens up bids for 2034 World Cup with Saudi Arabia...
Saudi Arabia has now officially entered the race to host the 2034 FIFA World Cup after the football body opened the process last week. In...
Newcastle United eyes expansion of St James’ Park
Newcastle United are moving forward with plans for the expansion of St James’ Park, as the Magpies look to make it the second biggest...
Mastercard and SNB launch UEFA Champions League-themed cards
The Saudi National Bank (SNB) has launched a collaboration with Mastercard that will upgrade payments for football fans in the Kingdom.To celebrate the Mastercard-sponsored...
AS Roma links with Riyadh Season in new sponsorship
Riyadh Season has continued its focus on sports, announcing a new collaboration with AS Roma, which will see one of the world’s largest annual...
IMG picked by PWR to drive fan engagement with women’s rugby
IMG has been chosen by Premiership Women’s Rugby (PWR) to support the league’s development of its new digital and content channels strategy. PWR will utilise...