NBA and WNBA take VR to ‘a new level’ with enhanced...
The NBA and WNBA have expanded their partnership with Meta as the leagues’ official VR headset.Aiming to ‘bring the excitement of professional basketball in...
IMG recruits Alberto Horta to lead DACH development vision
Alberto Horta has been confirmed as IMG’s Senior Vice President and Managing Director for DACH, as the sports and events management firm targets further...
LaLiga shares content with ‘the new generation of fans’ via OneFootball
LaLiga has secured a partnership with OneFootball as the league launches its official profile on the platform.The deal sees the Spanish top-division aim to...
Philippine basketball explores Web3 with Virtualness NFT deal
The Philippine Basketball Association (PBA) has announced that Virtualness will be powering a digital experience for its fans in the form of NFTs.The mobile-first...
Harry Kane promotes mental wellbeing with AIA Group
Harry Kane has become an ambassador for AIA Group, building on the group’s 10-year association with the footballer through its partnership with Tottenham Hotspur.The...
FC Barcelona engages with Chinese fans via Daka collectibles deal
FC Barcelona has signed a deal with Daka, as the trading card company becomes the club’s partner for three seasons.The deal, which sees the creation...
IMG ARENA: growing rights holders’ reach in the data age of...
It has been an eventful year for IMG Arena, one which has seen the sports content and fan engagement provider clinch a series of...
David Highhill: NFL will ‘remain thoughtful’ on relationship with sports betting
Prior to the 2022 NFL season, the the league's Vice President and General Manager of Sports Betting, David Highhill discussed the responsibilities in his...
Insider Sport’s Quotes of the Year Part Two: Hitting shots...
Football was a big focus for the IS team this year, unsurprisingly given the hype and success of the UEFA Women’s Euros and the...
Aston Villa to enhance matchday experiences with William Hill
Aston Villa FC has announced that William Hill has become the club’s official in-stadium betting partner.For the next two EFL seasons, the pair will...