MLS’ Sebastian Giovinco becomes BET99 ambassador
Toronto FC star Sebastian Giovinco has penned an agreement to become a brand ambassador of online sports betting and casino platform, BET99.The partnership will...
NBA engages Canadian basketball fans via exclusive YouTube Shorts
The NBA has announced a partnership with YouTube Shorts to engage with Canadian fans.The short video content will include insights of what the professional...
Flutter says World Cup betting levels may surpass 2018 with £300m...
As the 2022 FIFA World Cup gets underway, Flutter Entertainment has confirmed that the Qatar-based competition is set to be its most popular betting...
PointsBet debuts ‘Stoppage Time with Ian Joy’ for the World Cup
A new show for the FIFA World Cup is being debuted by PointsBet, offering insights and previews of every game at the Qatar-based tournament.‘Stoppage...
Sportradar connects more deeply to World Cup bettors via virtual stadium
Sportradar has announced the launch of Sportradar Virtual Stadium ahead of the World Cup - an artificial intelligence and machine learning-driven social engagement solution.The...
EHF to deploy first virtual advertisements in handball
The European Handball Federation (EHF), with its partners Infront, DAZN, and Supponor, will be delivering virtual advertising at the Women’s EHF EURO 2022.The tournament,...
Raphinha signs as AFUN brand ambassador before World Cup appearance
Raphael Dias Belloli (Raphinha) has signed a partnership with AFUN to become the company’s brand ambassador in Brazil.The FC Barcelona forward, who has been...
OneFootball gives global fans ‘easy access’ to CONCACAF action
The Confederation of North, Central America and Caribbean Association Football (CONCACAF) and OneFootball have agreed to a global content-sharing partnership.The deal will see editorial...
FC Dallas to offer SME’s exposure at Toyota Stadium with Eleven...
FC Dallas has linked up with Eleven Sports Media to launch a platform which focuses on growing local businesses in North Texas.The Major League...
BETBY strengthens engagement ahead of World Cup with STATSCORE
BETBY has entered into a deal with STATSCORE to utilise the latter's portfolio of front-end products.The deal aims to strengthen the operator’s levels of...