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Data
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EngageRM targets NBA expansion as Milwaukee Bucks partnership signed
July 28, 2022
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Europe
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Fluminense renews ‘master sponsorship’ with Betano sportsbook
July 28, 2022
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Fan Engagement
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Watford FC joins SeatGeek’s roster of EFL ticketing partnerships
July 27, 2022
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Cricket
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World Rugby continues to enhance ‘pivotal’ Emirates sponsorship
July 27, 2022
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Fan Engagement
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Man City releases ‘affordable on-demand’ Recast Channel
July 27, 2022
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Latest News
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NFL builds on double decade SiriusXM broadcast deal
July 27, 2022
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Fan Engagement
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Man United takes Sportsbreaks.com deal to fans in North America
July 27, 2022
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Cricket
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YCCC catches on to fan engagement opportunities in Virtua partnership
July 27, 2022
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Europe
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Juventus makes FIFA return in ‘new generation’ EA partnership
July 26, 2022
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Horse Racing
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British Horseracing hires HEROS in ‘collective responsibility’ for equine welfare
July 26, 2022
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Horse Racing
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Racing League backed twice by William Hill in betting partnership
July 26, 2022
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Fan Engagement
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NFL releases subscription service in ‘evolution’ of direct-to-consumer offering
July 26, 2022
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Latest News
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PDC extends Betfred World Matchplay title sponsorship
July 26, 2022
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Europe
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DAZN keeps the faith in betting venture after BT Sport blow
July 25, 2022
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Horse Racing
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RMG ‘knows and grows’ racing audience with EngageCraft
July 25, 2022
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Europe
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Serie A further embraces digital engagement as Sorare partnership signed
July 25, 2022
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Football
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Codere Online clinches Box Azteca sponsorship to boost Mexican visibility
July 22, 2022
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Latest News
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Ukraine Maccabiah Games team to be sponsored by AstroPay
July 22, 2022
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Europe
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Morecambe FC lands heavyweight sponsorship with Tyson Fury
July 22, 2022
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Fan Engagement
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New York Jets Badlands Patreon partners with Prophet betting exchange
July 21, 2022
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Europe
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OneFootball signs digital collectibles partnership with Serie A
July 20, 2022
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Fan Engagement
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Jackpocket partners with New York Mets to deepen MLB visibility
July 20, 2022
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Europe
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Racetracks issued warning on extreme heat by BHA
July 19, 2022
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Featured Articles
LIV Golf player Jon Rahm
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LIV Golf 2.0 has a backer, but the players have already given their answer
November 2, 2026
Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026