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SL Benfica has partnered with blockchain-powered fan engagement platform Socios, becoming the first Portuguese club to launch a fan token
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Fan Engagement
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SL Benfica becomes first Portuguese club to launch Socios fan tokens
June 8, 2022
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Partners
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AstroPay signs third Premier League sponsorship deal
June 8, 2022
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Media Rights
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Spark Sport streams US Open Tennis Championship in three-year deal
June 7, 2022
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Inoue vs Donaire fight to ‘heavily feature’ Stake.com branding
June 7, 2022
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Sponsorship
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Yamaha and Monster extend title sponsorship ahead of Gran Premi de Catalunya
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Europe
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Dundee United places QuinnCasino branding at ‘key touch points'
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SIS to distribute real-time data for Canadian basketball
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ESPN becomes broadcast home of FIBA in Australia
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Fan Engagement
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Soccer Aid upgrades WOW Hydrate to official partner
May 31, 2022
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Castore continues venture into top-flight football with Aston Villa
May 31, 2022
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Sponsorship
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Ruairí Bell ‘heavy in crypto branding’ with BVNK sponsorship
May 31, 2022
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Man City and Xylem continue water-based initiatives for communities
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Partners
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Borussia Mönchengladbach forms early extension to ‘historic’ Puma deal
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Hamburg European Open returns with Betway sponsorship
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North America
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MLS partners Caterpillar to build ‘more modern football community'
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Football
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Kevin De Bruyne begins ambassador role for crypto platform
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Partners
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AC Milan ‘moves closer to fanbase’ with Betsson partnership
May 27, 2022
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Europe
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Real Betis partners OlyBet to drive regional engagement
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Sponsorship
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Argentine Football Association gains first betting sponsor
May 26, 2022
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Crystal Palace sign cinch as shirt sponsor in replace of gambling firm
May 26, 2022
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Fan Engagement
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Airasia initiates fan activations following return to UFC
May 26, 2022
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Partners
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Cazoo forms first Italian football collaboration with Bologna FC
May 26, 2022
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Fan Engagement
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ECB renews Sportradar live data and fan engagement partnership
May 25, 2022
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