Manchester City dives deeper into Web3 with Quidd partnership
Manchester City has signed a multi-year partnership with digital collectible platform Quidd to produce digital cards for fans to be able to swap, collect...
Serie A selects Minute Media for NA expansion
Serie A Calcio has named Minute Media as its official content partner to increase digital engagement in North America.The agreement aims to leverage Minute...
Grigor Dimitrov to help Payhawk “elevate tech scene” as global ambassador
Grigor Dimitrov has become the global ambassador for fintech company Payhawk to help enhance the latter’s brand across the globe.The world number 10 player...
Rugby Australia partners with Cadbury to grow women’s Rugby
Rugby Australia has named Cadbury the principal partner of the Wallaroos for the next six years, including for Australia's home Rugby World Cup in...
IOC and Intel to ‘reshape’ world of sports with AI tech
As the official worldwide AI platform partner of the Paris Olympics 2024, Intel has announced it will introduce new, innovative AI experiences to improve...
EuroLeague season breaks all-time attendance record
The end of the 2023-24 EuroLeague regular season has seen it become the most attended in history averaging 8,748 games per game. A total of...
Football Australia seeks government support amid AFC plans
Football Australia has announced New South Wales, Queensland and Western Australia as the proposed host states for the AFC Women’s Asian Cup 2026, amid...
Aston Villa confirms two-year Betano shirt sponsorship
Aston Villa and Betano have officially announced a two-year sponsorship agreement previously rumoured to be in development in the British media.The betting operator, owned...
NHL resolves Coyotes’ ‘complex’ issue with relocation
The National Hockey League’s (NHL) Board of Governors has approved the transfer of all of the Arizona Coyotes' franchise to Utah, effective from the...
Manchester City & OKX collab on limited edition shirt NFTs
Manchester City have launched an NFT campaign called ‘Unseen City Shirts’ in collaboration with cryptocurrency exchange OKX.From the 22-25 April, the commemorative football shirts...