Manchester City renews regional deal with Healthpoint
Manchester City has extended its agreement with Healthpoint, which will see the Abu Dhabi-based organisation continue as the official regional healthcare partner of the...
F1 enhances BWT sustainability partnership
Formula One and Best Water Technology (BWT) have expanded their ongoing sustainability-oriented partnership, with a plastic reduction commitment.Austrian water company BWT will continue to...
Indianapolis Colts expand ‘unique’ FanDuel marketing collaboration
National Football League (NFL) franchise the Indianapolis Colts have expanded their partnership with the FanDuel Group.As part of the tie-up, the two entities will...
Fonbet adds FC Rubin Kazan to expanding sponsorship portfolio
FC Rubin Kazan has signed up gambling operator Fonbet in a new, long-term sponsorship agreement.As part of the latest agreement, Fonbet’s logo will be...
VBET named Ukrainian Football Cup title sponsor
The Ukrainian Football Cup has enlisted global betting and gambling operator VBET as the competition’s new title partner, as part of a deal signed...
Allianz upgrades FC Barcelona sponsorship
Financial services firm Allianz has expanded its sponsorship arrangement with FC Barcelona, upgrading its deal from a regional to a global partnership for the...
Betway adds VfB Stuttgart to ‘enviable’ sponsorship roster
Online bookmaker Betway has inked a three-year deal to become a premium partner of Bundesliga side VfB Stuttgart.Playing in the Mercedes-Benz Arena, the stadium...
Wolves joins forces with Evil Geniuses esports outfit
Premier League club Wolverhampton Wanderers has teamed up with North American esports outfit Evil Geniuses, which currently competes across four titles, including League of...
Borussia Dortmund retains Würenbacher as regional partner
Bundesliga giant Borussia Dortmund has extended its regional partnership with beer brand Würenbacher in China for a further two seasons.The agreement, which was facilitated...
AC Milan signs up Celly as official mobile phone accessories partner
AC Milan has signed Italian mobile phone accessories brand Celly as the official mobile phone accessories partner of the Serie A club.The deal sees...