Oddschecker rebrands to FairPlay Sports Media to reflect cross-sector vision
In a move to enhance its international standing as a partner for sports media outlets and betting operators, Oddschecker Global Media has unveiled a...
Trade unionism enters the ring – Boxing’s Smith bros confident of...
Trade unionism is lacing up its gloves with the Global Fighters Union (GFU), and the new organisation’s founders believe it will be a game...
Netflix becomes new home of WWE RAW in 10-year $5bn deal
WWE RAW is heading to Netflix next year in a reported $5bn broadcast agreement across the next 10 years. The WWE - part of TKO...
European Super League official reveals 20 clubs have agreed to join
Anas Laghrari, Co-Founder of A22 Management, has revealed that up to 20 football clubs across the continent have confirmed interest in joining the European...
Revenue and responsibility: analysing the 2024 betting sponsorship landscape
When it comes to marketing for betting operators, there is no method perhaps as pervasive and visible as sports sponsorship, but recent years have...
“You have to be earning” – how to make your business...
Whether it is to acquire or be acquired, companies ranging from start-ups to well established businesses will understand the importance of the term acquisition...
Behind the Badge: Diving into Chile’s commercial landscape with Colo-Colo
Women’s football, business development and the ‘biggest front of shirt deal in Chilean football’ were front and centre of the agenda in the latest...
From the San Siro, to the Burj Khalifa – How AC...
There aren’t many football clubs across Europe steeped in history and tradition more than AC Milan. Whether that be for its iconic home of...
Dean Akinjobi & George Harborne: AFCON continues to present opportunities for...
As the Africa Cup of Nations (AFCON) unfolds, football supporters aren’t the only ones gearing up for excitement. Brands are strategically positioning themselves to...
Everton & Nottingham Forest facing potential points deduction over PSR breaches
Premier League officials have charged Everton FC and Nottingham Forest for breaking the league’s profit and sustainability rules (PSR), with both teams potentially facing...