NBA builds on success of reaching younger audiences with Buzzer

Mobile platform for short-form live sports, Buzzer, has renewed multi-year partnerships with the NBA and WNBA.  The platform will continue to distribute the live out-of-market...

Bolton Wanderers ‘leads the way’ in backing Against the Odds campaign

Bolton Wanderers FC is showing support for ending betting sponsorships and advertising in sport by joining the ‘Against the Odds’ campaign. The operation is reportedly...

Warriors offer in-arena food and drink orders with DoorDash

The Golden State Warriors and DoorDash have revealed a partnership to allow fans attending games and events at the Chase Center to order in-arena...

Six Nations and Sage offer greater insights from the on-field action

Six Nations Rugby has announced a partnership with software company Sage to bring fans  greater insights into the game. Spanning the Autumn Nations Series, Guinness...

Genius Sports forms A-Leagues data deal at ‘critical stage’ of Australian...

The Isuzu UTE A-League Men (ALM) and Liberty A-League Women (ALW) have named Genius Sports the official data partner for their 2022-23 season. The exclusive...

ARC partners BetUK to support Sprint, Middle Distance and Marathon races

Arena Racing Company (ARC) has announced a sponsorship with BetUK for its four ARC Racecourses. For the owner of four of the six all-weather horse...

UFC ‘compelled’ to stop fighters betting on the promotion

The UFC has banned its fighters from betting on any UFC fight, regardless of if they are involved or not.  The change in the UFC...

Jockey Club sees ‘too many challenges’ in five-day Cheltenham Festival

The Jockey Club has made the decision to keep Cheltenham Festival - jump racing's biggest meeting - as a four-day event, as reported by...

Qatar wins bid to host 2023 Asian Cup

The Asian Football Confederation (AFC) has announced that the 2023 Asian Cup will be hosted by Qatar. As the tournament faces a likely shift to...

Meta debuts first Premier League sports apparel for avatars with LFC

Liverpool FC (LFC) has formed an agreement with Meta which allows fans to customise their own digital avatars in official club colours. As LFC becomes...