Adesanya and Volkanovski become first athletes to be sponsored by Prime
KSI and Logan Paul-owned Prime Hydrate has continued to strengthen its sports marketing approach, announcing a new collaboration with UFC featherweight champion Alex Volkanovski...
DAZN and Sky Deutschland enter DP World Tour bilateral streaming deal
DAZN has entered a two-way streaming rights deal with Sky Deutschland for the broadcast of the latest DP World Tour golf tournament edition.The competition...
MLB starts efforts to unlock new players’ marketing opportunities
Major League Baseball (MLB) has begun working with the MLB Player Association (MLBPA) to increase player visibility with various third-party agreements and sponsorship deals.The...
Globo bags four more years of CBF match broadcasts
Free-to-air TV network Globo has secured a new four-year agreement with the Brazilian Football Confederation (CBF) to broadcast all the men’s national team friendlies...
Forbes Valuable Soccer list highlights growth of MLS
The value of football clubs continues to surge with two clubs hitting the value of $6bn, according to Forbes Most Valuable Soccer teams list.Real...
UEFA eyes transfer and wage caps to prevent Premier League dominance
European football governing body UEFA is reportedly planning on introducing a cap on player transfers and wages. The Times report outlines that UEFA’s new proposals...
ANJ tightens regulation on gambling partnerships in France
France’s gambling authority, the Autorité Nationale des Jeux (ANJ), has tightened the knot on gambling regulation as it looks to ease growing concerns surrounding...
FIFA pressed by five EU nations on missing Women’s World Cup...
Five European countries have come together to protest against the fact that they have apparently been left out of media broadcasting rights discussions for...
Arsenal extends Camden Town Brewery deal into 2023/24 season
Premier League side Arsenal has extended its partnership with Camden Town Brewery into the 2023/24 season. To celebrate the deal, which was initially signed back...
The esports report – LCS players vote on historic walkout; Scotland’s...
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition takes a look at...