AC Milan products made available on eBay.it store

AC Milan has confirmed a partnership with eBay, which sees the American multinational e-commerce company become the official marketplace of the Rossoneri.The deal sees...

Socios.com accesses ‘valuable exposure’ at Ballon d’Or for the second year

The 2022 Ballon d’Or Awards has announced Socios.com as its official partner for the second year running.The fan engagement and rewards platform continues to...

Natalie Robyn becomes first CEO of FIA

The Fédération Internationale de l'Automobile (FIA) has appointed Natalie Robyn as the group’s first ever CEO.American-born Robyn is an international executive with over 15...

Castore to drive maximum performance with Oracle Red Bull Racing

Oracle Red Bull Racing has partnered with Castore as the sportswear brand will supply the Oracle Red Bull Racing Team personnel with kit.From 2023,...

ECL names Stake.com a main partner of European Cricket Championships

The European Cricket Championships has named Stake.com as a principal partner of the European Cricket League (ECL) competition.Taking place from 12 September to 14...

UEFA and bwin launch fan-led ads across European territories

In UEFA’s partnership with Bwin, the pair have announced a ‘Love Knows No Boundaries’ ‘fan-led’ campaign which will go live in its seven key...

ETTU places integrity as its ‘top priority’ with Sportradar

The European Table Tennis Union (ETTU) and Sportradar Integrity Services has formed a partnership to oversee match safeguarding across the body’s events.The deal sees...

Dean Akinjobi, Football Media: Brand loyalty as the key to long...

As the 2022/23 WSL season gets underway, commercial interest in women’s football is at an all time high following a hugely successful UEFA Women’s...

RacingTV to leverage 2mee’s direct human messaging system

Seeking a means to better promote its live betting offers, RacingTV has struck a partnership with ‘direct human messaging’ platform 2mee.The company has produced...

Saudi Arabia leads Greece and Egypt in bid for 2030 World...

Media reports suggest that Saudi Arabia is due to make a joint bid for the 2030 World Cup, alongside Greece and Egypt. According to The...