Southampton FC marks ‘brave new direction’ in NFT kit collection
Southampton FC has revealed its 22/23 home kit, in a partnership with hummel, which has been described as a ‘brave new design’.Introduced under the...
DCMS backtracks on Premier League betting sponsorship ban
Plans for a gambling sponsor ban on football shirts have been unsettled this week as reports suggest the Department for Digital, Culture, Media and...
Sunderland AFC partners Spreadex following Championship promotion
Sunderland AFC (SAFC) has announced Spreadex as the club’s new principal partner ahead of the 2022-23 season.The Championship team will hold the Spreadex Sports...
PIF’s noon.com becomes official sleeve sponsor of Newcastle United
Newcastle United has announced that noon.com, a Middle Eastern online shopping destination, has become the club's official sleeve partner for the 2022/23 season.The Premier...
Bournemouth marks Premier League return with Dafabet deal
AFC Bournemouth has agreed a two-year deal with Dafabet which is named as a principal sponsor, following the team’s return to the English Premier...
Stats Perform set to share ‘expanded capabilities’ of PressBox platform
Stats Perform has announced that it will host a virtual PressBox product showcase on 29 June at 11am, introducing new features to the platform...
Wimbledon and Robinsons part ways after 86 years
Wimbledon has ended its 86-year partnership with squash brand Robinsons, which was one of the longest-running collaborations in sport.The company’s link with Wimbledon initially...
ARC’s flat racecourses receive two ‘landmark’ bonus schemes
Arena Racing Company (ARC) has announced two bonus schemes that will be implemented across the group’s flat racecourses in the coming months, and into...
Rangers grows Socomec’s UK presence in shirt sponsorship
Rangers FC has partnered with Socomec which will have its branding featured as the men’s first team back of shirt sponsor for the upcoming...
Harry Kane extends Leyton Orient deal to promote mental health charity
Harry Kane is extending his front of shirt sponsorship of Leyton Orient for the 22/23 season, whilst showing his support for improving mental health.The...