Crystal Palace signs technical kit partner Macron as Puma departs
Crystal Palace FC has announced a long-term partnership with Macron which becomes an official technical kit partner, as Puma ends its deal with the...
Jermaine Jenas becomes face of GBR’s Everyone’s Turf campaign
Jermaine Jenas has teamed up with Great British Racing (GBR) in its launch of the Everyone’s Turf campaign this summer.The television presenter and former...
Goldman Sachs provides ‘invaluable boost’ to McLaren sustainability plans
McLaren Racing has revealed that Goldman Sachs Group Inc has become an official partner of the McLaren Formula 1 team for the 2022 season...
UK charities receive £1.2 million in Royal Ascot bookmaker profits
UK charities will see shares of £1.2 million of bookmaker profits from last week’s Royal Ascot, the Betting and Gaming Council (BGC) has announced. BGC...
British Gymnastics respond to ‘abusive behaviour’ found in Whyte review
The Whyte Review has released a report on British Gymnastics (BG) which revealed that many young people have been faced with abusive coaches.Focusing on...
‘Great outcome’ for Scottish football following revised cinch deal
The Scottish Professional Football League (SPFL) has revised a title sponsorship deal with cinch which protects the firm’s investment into Scottish football.Effective immediately, Rangers...
Betfred signs triple partnership with England rugby league squads
The England Men’s, Women’s and Wheelchair teams have named Betfred as their principal partner in a two-year deal including this autumn’s Rugby League World...
Qatar 2022: Marketing must ‘go from day one’ to address winter...
Sports fans and businesses have been gearing up for an unusual spectacle later this year as the winter World Cup looms, interfering with the...
Major broadcasters to show Royal Ascot in over 170 territories
Royal Ascot is being shown in more than 170 territories throughout this week, with over 20 broadcasters streaming the event live in a bid...
Stats Perform ‘to identify new performance trends’ with Opta Vision product
Stats Perform has moved to bolster its performance analysis offering for sports broadcasters, launching its Opta Vision product. The product will be offered to broadcasters...