NASCAR and Sportradar extension looks to enrich fan experience
NASCAR has united with Sportradar to announce a four-year extension of their long-term media data rights partnership.As a result of the deal, betting data...
ViewLift secures Vegas Golden Knights deal ahead of NHL season start
NHL side Vegas Golden Knights has entered a multi-year partnership with media platform ViewLift that includes the streaming of all locally-broadcasted VGK games.It means...
BetMGM confirms UK expansion
One of the key players in the US market, MGM Resorts International, has launched its BetMGM igaming and online sports betting brand in the...
Jackpocket enters Massachusetts stage with “historic” Red Sox deal
Major League Baseball (MLB) team Boston Red Sox has signed a multi-year partnership with US lottery app, Jackpocket. As part of the deal, Jackpocket becomes...
Report: Laura Ricketts makes bid for NWSL franchise Chicago Red Stars
Media reports have confirmed NWSL’s Chicago Red Stars is set to be sold off to a group led by Chicago Cubs co-owner Laura Ricketts.According...
DAZN furthers women’s sport commitment with ata football acquisition
Sports entertainment platform DAZN has completed the acquisition of women’s sport content curator ata football. The latest from DAZN reinstates the company’s commitment to investing...
OlyBet inks official partnership with Ryder Cup
OlyBet has been officially announced as the European betting partner of the Ryder Cup. On the back of a successful partnership between OlyBet Group and...
Verizon extends sponsorship deal with LaLiga North America
Verizon and Spain’s LaLiga have extended their partnership as the football league looks to further expand its presence in North America. Under the renewal of...
The UFC combines with Roobet.fun in new partnership
The UFC has announced a new partnership with Roobet.fun, a free-to-play social casino.As a result of the deal, Roobet.fun will gain significant exposure through...
New York New Jersey emerges as fan favourite to host FIFA...
Football fans in the US are looking forward to the 2026 FIFA World Cup and have already decided where they would like to see...