Leeds United confirms takeover by 49ers Enterprises

Championship side Leeds United has announced that it is now under the ownership of sports properties investor 49ers Enterprises.More details on the deal revealed...

Chelsea to educate youth on finance as part of US summer...

Chelsea FC has partnered with analytics software provider FICO to launch several education initiatives aiming to increase financial literacy among children. The partnership comes as...

NCAA reveals almost 200 breaches of betting rules

The NCAA has revealed almost 200 breaches of its betting rules since the repeal of PASPA in 2018, according to a report by the Associated Press.The outlet detailed that...

Betway picks up title sponsorship rights for inaugural MLC season

Sports betting operator Betway has been announced as the official title sponsor of the inaugural US Major League Cricket (MLC) season. Under the terms of...

The esports report – Court rules against FTC’s Microsoft Activision Blizzard...

From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition looks at the latest...

LIV Golf looks to boost fan experience with Simplebet sponsorship 

LIV Golf has signed micro-betting firm Simplebet as its Official Sports Betting Innovation Partner.Through the partnership, Simplebet will gain access to the golfing league’s...

MLC and Viacom18 enter deal for India streaming rights

Major League Cricket (MLC) will be aired in India for the first time thanks to a new deal with local media provider Viacom18.The competition...

U.S. Soccer partners with Coca-Cola at ‘pivotal time for the sport’

U.S. Soccer has scored a major long-term partnership with Coca-Cola, ahead of a busy period of fixtures.The deal will focus on developing the US...

MLB launches ‘first-ever’ virtual professional sports ballpark  

Major League Baseball (MLB) has announced a new web3 activation that will offer ‘immersive and engaging’ experiences for fans across the globe.A new, all-virtual...

Cleveland Guardians sign Marathon as inaugural MLB sleeve partner

Major League Baseball (MLB) side The Cleveland Guardians have announced their first sleeve partnership with Ohio-based Marathon Petroleum Corporation (MPC).As part of the deal,...