NWSL prioritises growth of the game in Just Women’s Sports media...
The National Women’s Soccer League (NWSL) has formed a media partnership with Just Women’s Sports (JWS).The sports coverage platform has acquired the rights to...
Phoenix Malta superbowl renamed under Enteractive partnership
Phoenix Malta has signed an agreement with igaming player retention and reactivation firm, Enteractive, which will see the inaugural Maltese Super Bowl fixture rebranded...
PSG delivers original content to OneFootball audiences
Paris Saint-Germain and OneFootball have announced an agreement to share original content from the club’s official website to the football media company’s platforms.The collaboration...
NHL incorporates Caterpillar to create ‘compelling initiatives’
The NHL has named Caterpillar as its official heavy equipment and industrial power sponsor, with the partnership set to launch at the start of...
Betano expands Portuguese presence with FC Porto
FC Porto has formed a four-year agreement with Betano, the sports betting and online gaming operator of Kaizen Gaming.The Greek operator’s logo will be...
‘Great outcome’ for Scottish football following revised cinch deal
The Scottish Professional Football League (SPFL) has revised a title sponsorship deal with cinch which protects the firm’s investment into Scottish football.Effective immediately, Rangers...
Betfred signs triple partnership with England rugby league squads
The England Men’s, Women’s and Wheelchair teams have named Betfred as their principal partner in a two-year deal including this autumn’s Rugby League World...
NHL and PepsiCo extend 20-season North American partnership
The NHL, as well as the National Hockey League Players’ Association (NHLPA), have announced a multiyear extension of their North American partnership with PepsiCo.The...
Apple introduces ‘historic first’ MLS streaming service
Major League Soccer (MLS) has announced a partnership with Apple which sees the Apple TV app become the exclusive home of every single live...
SBC to turn Barcelona into the centre of the international betting...
SBC has revealed the details of its biggest ever conference and exhibition, SBC Summit Barcelona 2022. The event with the unrivalled speaker line-up, scheduled for 20-22 September at...