BT Sport holds onto Premiership Rugby in renewed rights agreement

BT Sport will remain as the home of Premiership Rugby for a further four years after the UK broadcaster agreed renewed terms with the...

Everton moves into Colombian market with Rushbet sponsorship

Everton Football Club has continued to build its presence in South America by signing Rushbet.co as its first commercial partner in Colombia, as part...

Chelsea become first non-Chinese cub to make Kuaishou debut

English football giants Chelsea FC has become the first team from outside China to launch on the Kuaishou social media platform. The West London club...

Hong Kong Sevens rugby pushed back after fourth COVID-19 wave hits

The 2021 Cathay Pacific HSBC Hong Kong Sevens tournament has been postponed by the Hong Kong Rugby Union (HKRU) and World Rugby. The rugby festival,...

DAZN expands US broadcasting for upcoming title fight

International streaming platform DAZN has struck a deal with In Demand to show the upcoming super-middleweight title fight between Mexico’s Saul “Canelo” Alvarez and...

BeIN Sports retains MENA Premier League broadcast rights

BeIN Media Group will continue to serve as the Premier League’s official broadcast partner in the Middle East and North Africa (MENA) as part...

EA Sports and UEFA link up for new eChampions League

Electronic Arts and UEFA have confirmed that the eChampions League will return for a third season, taking on a revamped format and utilising the...

Betfred expands rugby roster with England triple sponsorship for RLWC

England Rugby League has signed UK bookmaker Betfred as an official partner to England’s Men’s, Women’s and Wheelchair teams for 2021, covering the upcoming edition...

Huddersfield Giants introduces Veo Technologies to rugby league

Betfred Super League side Huddersfield Giants have become the first rugby league club to trial Veo Technologies' Al-powered sports recording and analysis platform ahead of...

Neymar fronts PokerStars campaign in new partnership

Brazilian footballer Neymar Jr has confirmed he is re-joining PokerStars as part of the online poker brand’s ‘All In’ campaign. The brand, which is owned...