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Sponsorship
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Football
Time to read: 2 min
Sky Sports News partners William Hill to boost sport-focused strategies
July 11, 2022
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Asia
Time to read: 2 min
Man City partners with 8XBet in midst of betting sponsorship debate
July 6, 2022
BREAKING
Europe
Time to read: 2 min
OGC Nice signs VBET as three-season partner
July 5, 2022
BREAKING
Europe
Time to read: 3 min
Premier League reportedly to phase out front-of-shirt betting sponsors
July 4, 2022
BREAKING
Europe
Time to read: 2 min
PIF’s noon.com becomes official sleeve sponsor of Newcastle United
June 29, 2022
BREAKING
Europe
Time to read: 3 min
KPMG holds Women’s Irish Open title sponsorship in its ‘historic return’
June 28, 2022
BREAKING
Europe
Time to read: 2 min
Bournemouth marks Premier League return with Dafabet deal
June 27, 2022
BREAKING
Football
Time to read: 2 min
Rangers grows Socomec’s UK presence in shirt sponsorship
June 23, 2022
BREAKING
Sponsorship
Time to read: 2 min
FC Schalke 04 varies shirt sponsorships with HRS
June 21, 2022
BREAKING
Sponsorship
Time to read: 2 min
FC Juárez and Betcris ‘grow together’ in the region
June 21, 2022
BREAKING
North America
Time to read: 2 min
FIFA World Cup gains support from Frito-Lay in North America
June 20, 2022
BREAKING
Sponsorship
Time to read: 2 min
Betano expands Portuguese presence with FC Porto
June 16, 2022
BREAKING
Sponsorship
Time to read: 3 min
‘Great outcome’ for Scottish football following revised cinch deal
June 16, 2022
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Sponsorship
Time to read: 2 min
NFL partners Little Caesars to provide ‘exciting new components'
June 14, 2022
Everton Football Club has signed a main sponsorship agreement with crypto online casino and sports betting firm Stake.com in what has been earmarked as the most lucrative sponsorship deal in the club’s history
BREAKING
UK
Time to read: 3 min
Everton FC secures ‘club-record’ main partnership deal with Stake.com
June 9, 2022
BREAKING
Partners
Time to read: 2 min
AstroPay signs third Premier League sponsorship deal
June 8, 2022
BREAKING
Sponsorship
Time to read: 2 min
Inoue vs Donaire fight to ‘heavily feature’ Stake.com branding
June 7, 2022
BREAKING
Sponsorship
Time to read: 2 min
Yamaha and Monster extend title sponsorship ahead of Gran Premi de Catalunya
June 6, 2022
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Fan Engagement
Time to read: 2 min
Soccer Aid upgrades WOW Hydrate to official partner
May 31, 2022
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Sponsorship
Time to read: 2 min
Ruairí Bell ‘heavy in crypto branding’ with BVNK sponsorship
May 31, 2022
BREAKING
Partners
Time to read: 2 min
Borussia Mönchengladbach forms early extension to ‘historic’ Puma deal
May 30, 2022
BREAKING
Europe
Time to read: 2 min
Hamburg European Open returns with Betway sponsorship
May 30, 2022
BREAKING
North America
Time to read: 2 min
MLS partners Caterpillar to build ‘more modern football community'
May 30, 2022
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Featured Articles
Empty seats in stadium stands. Black and white photo without fans. Empty seats for sports spectators. Empty rows without spectator support. Importance of support from stands, no one came to game
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Features
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Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026