European sports sponsorship dips 9% in 2020 as football comes out...

The European sponsorship market has dipped 23% as a result of the coronavirus crisis, according to the 2021 ESA Sponsorship Market Overview. The report, conducted...

OneFootball announces capture of new OTT Streaming and Media Rights VP

OneFootball has recruited Nikolaus von Doetinchem as the football media company’s Vice-President of OTT Streaming and Media Rights. Sportfive’s President of Media will make the switch to...

Betway moves into US sports with multi-league NBA and NHL deals

Betway has penned sponsorship agreements with six teams across the National Basketball Association (NBA) and the National Hockey League (NHL). The online betting and gaming...

Svenska Spel to honour 2022 FIFA World Cup sponsorship

Sweden’s state-owned operator Svenska Spel has opted to stand by its sponsorship of the country’s national football team at next summer’s FIFA World Cup...

RMG posts record Cheltenham streaming figures for 2021 Festival

The 2021 Cheltenham Festival generated a record volume of streams for a British horse racing event, according to statistics cited by the Racecourse Media...

MotoGP lands 888 Portuguese Grand Prix title sponsorship

Gaming and entertainment company 888 has secured the title sponsorship for the Portuguese Grand Prix in a deal brokered by Dorna Sports, the commercial...

Sportradar seals CBA League broadcasting and data tie-up

Sportradar has inked a multi-year partnership with the Chinese Basketball Association (CBA), which comes into effect during the current 2020/21 season. Sportradar will utilise its...

Facebook teams with LiveXLive for PPV sports offering

Live streaming and on-demand video service LiveXLive Media is set to host a series of pay-per-view (PPV) sports-themed shows on Facebook’s new paid online...

New report calls for sports clubs to end sponsorship with ‘high...

New research has called on sports clubs and leagues to review sponsorship agreements with companies that have a high carbon footprint, including automotive manufacturers,...

Real Madrid to generate €120m in revenue with in-stadium casino plans

Real Madrid’s redevelopment of the Bernabéu stadium will include space for a casino, capable of generating around €120 million in revenue for the Spanish...