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Esports
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00Nation esports group enlists Parimatch to support LatAm vision
October 4, 2022
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Europe
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Harry Skelton supports BetBudget in ambassador deal
October 4, 2022
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Fan Engagement
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Crypto-sporting engagement continues as OKX links with Winter Olympian
October 4, 2022
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Basketball
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Plus500 nets US brand awareness via Chicago Bulls partnership
October 3, 2022
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Fan Engagement
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NHL ‘revolutionises brand interactions’ with DEDs
October 3, 2022
Chelsea Badge on Kit
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Football
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AiSCOUT becomes ‘an integral part’ of Chelsea’s recruitment process
October 3, 2022
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Basketball
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Jets continue to utilise rights to expand in the UK with talkSPORT
October 3, 2022
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Europe
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Coca-Cola’s football deals raise British Medical Association concerns
October 3, 2022
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Europe
Time to read: 3 min
Adidas secures eight-year extension to Arsenal contract
September 30, 2022
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Europe
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Patrice Evra and Beryl Burton featured on William Hill Sports Book Awards longlist
September 29, 2022
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Europe
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Newcastle Utd becomes latest Parimatch Premier League partner
September 29, 2022
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Europe
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Scottish FA and PTI Digital power personalised fan experiences
September 29, 2022
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Asia
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DP World Tour extends long-serving Emirates partnership
September 28, 2022
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Europe
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BBC to show all Rugby League World Cup games
September 28, 2022
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Europe
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Kowa continues ‘avid support’ of golf through PGA Tour partnership
September 28, 2022
New York Jets fan holds a sign during the game between the New York Jets and New England Patriots at MetLife Stadium.
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Latest News
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Jets expand UK presence with Sky Sports deal
September 28, 2022
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Europe
Time to read: 3 min
Sky Sports makes available ‘more SPFL matches than ever before’
September 27, 2022
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Basketball
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BBL and WSC Sports provide an ‘unprecedented’ amount of content
September 27, 2022
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Esports
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Guild Esports offers ‘next generation experiences’ with Sky Broadband
September 27, 2022
02:03
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Fan Engagement
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AS Roma fans receive dedicated content via StarCasinò Sport
September 26, 2022
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Europe
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Turkish Super Lig renews Highlight Games’s SOCCERBET deal
September 26, 2022
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Europe
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Volleyball World develops inclusion strategy in DHL deal
September 26, 2022
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Europe
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Destination Sport Travel supports Spurs on Champions League return
September 26, 2022
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Featured Articles
LIV Golf player Jon Rahm
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Commercial
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LIV Golf 2.0 has a backer, but the players have already given their answer
November 2, 2026
Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026