Home Commercial Page 210

Commercial

News relating to commercial deals within the sports business industry – this includes: sponsorship, hospitality, ticketing etc.

Women’s World Boxing Championships ensures ‘utmost integrity’ with PwC

The International Boxing Association (IBA) has linked with an IOC monitoring team, PricewaterhouseCoopers (PwC), for its Women’s World Boxing Championships 2023.Its attendance has been...

New top flight commercial venture to ‘revolutionise’ football in Scotland

A new Scottish football body has been formed by the country’s top three stakeholders in the sport.The Scottish Football Association (SFA), Scottish Professional Football...

Shakhtar Donetsk’s relationship with Parimatch comes to a close

The partnership between Ukrainian champions, Shakhtar Donetsk and gambling operator Parimatch has ended, following the operator being sanctioned by the country’s government. In developments that...

Jonjo O’Neill JR to bring a ‘fresh perspective’ to Betfred as...

Jonjo O’Neill JR has linked with Betfred to become a brand ambassador until the 2024 Grand National.The 25-year-old is a former Conditional Jockey Championship...

Liverpool confirms Expedia sleeve sponsorship extension 

Liverpool FC has agreed an extension to the club’s sleeve sponsorship deal with Expedia.The announcement means the deal will be extended for a further...

BWF forms ‘vital’ integrity data deal with Malta Gaming Authority

The Badminton World Federation (BWF) Integrity Unit has announced a data sharing partnership with the Malta Gaming Authority (MGA).The agreement has been recognised as...

DirecTV’s logo to be placed on Boca Juniors shirts in new...

Argentinian football giant Boca Juniors has signed a new shirt sponsorship deal with US broadcaster DirecTV and its Latin America division. Having been agreed upon...

50+1 rule to be examined by DFL due to concerns over...

The German Football League (DFL) has revealed plans to strengthen the 50+1 ownership rule in football leagues across Germany as it fears it may...

Genius Sports elevates NBA collaboration with development of next gen platform 

Second Spectrum, a Genius Sports company, has come together with the NBA in a multi-year partnership expansion naming Second Spectrum an Official NBA League...

Juventus Women’s team selects Bitget as its official sponsor

Cryptocurrency exchange Bitget has become the official sponsor of the Juventus Women’s team, announced during International Women’s Day. Juventus Women and Bitget’s partnershio is part...