Betway sponsorship drive continues with Bologna FC
Bologna FC 1909 has become the latest professional football club to partner with online betting firm Betway, following two deals in England.The Italian Serie...
Chelsea names Fever its latest partner for 2024/25 campaign
As the 2024/25 season gets underway, Chelsea FC has added a new commercial partner to its roster, signing a deal with Fever.The arrangement names...
Bank of America joins FIFA’s partner roster for 2026 World Cup
FIFA has signed off on a major commercial partnership ahead of the 2026 World Cup, making Bank of America the official bank sponsor of...
US Open and Emirates celebrate 13 years of partnership in latest...
Emirates has agreed a new long-term partnership extension to continue as a primary sponsor of the tennis US Open.As part of the extension, longtime...
Manchester United extend sponsor after ‘record’ kit launches
Qualcomm Technologies, Manchester United's front-of-shirt sponsor, has opted to extend its partnership with the club until 2029.As part of the extended agreement, Qualcomm Technologies...
Nottingham Forest announces Betway deal just before Premier League kickoff
Nottingham Forest has signed a deal with Betway, kickstarting the betting operator’s fifth active partnership with a Premier League club.The Super Group-owned online bookmaker...
Benfica renews long-running Emirates partnership until 2029
Emirates Airlines is not losing grip on its extensive presence in sport, renewing its arrangement with S.L. Benfica of Portugal's Primeira Liga.The top-flight Lisbon...
Chelsea bolsters African presence with MSport betting partnership
Chelsea FC has named African online gaming and betting platform MSport as its new official betting partner in Africa. The partnership intends to enhance both...
West Ham extend two key sponsorships ahead of new season
Not only has West Ham United been active in the transfer window this summer, the club has also been busy tieing up sponsorship deals...
Women’s Super League’s new owner takes full charge from Football Association
Today marks a milestone moment for the future of English women’s football as the full governance of the sport is transferred to a new...