Bundesliga adds to global broadcasts via SPN India partnership

Bundesliga International has agreed to a deal with Sony Pictures Networks India (SPN) for the latter to access exclusive media rights to broadcast the...

Newcastle United Saudi takeover flags human rights concerns

The Saudia Arabian led takeover of Newcastle United becomes increasingly likely as concerns are raised due to the state’s previous accusations of human rights...

Eleven secures multi-territory AFC media rights

Eleven has acquired broadcasting rights to the Asian Football Federation (AFC) and is set to launch in multiple territories across Southeast Asia and Hong...

Fulham FC to develop ‘global fanbase’ in Asiabet33 partnership

Fulham Football Club has announced a partnership with Asiabet33 as its official Asian betting partner for the remainder of the 2021/2022 season. The Championship side...

Astropay gains exposure in first-time cricket deal

Astropay has entered the international cricket market after signing an agreement to sponsor Sri Lanka T20 ahead of the T20 World Cup. In collaboration with...

Juventus announces Bitget as club’s first sleeve partner

Juventus FC has signed an agreement which titles Bitget as its official sleeve partner - the first in the history of the club. As of...

NHL announces Liga Stavok as sports betting partner in marketing push

The National Hockey League (NHL) has announced Liga Stavok as its sports betting partner, alongside the official sportsbook of the NHL in Russia and...

ICC targets emerging markets with new Australia streaming deal

The International Cricket Council (ICC) has entered an agreement with Cricket Australia to broadcast the Australian cricket schedule on its recently launched ICC.tv platform, focusing...

North Korea barred from Beijing 2022 Winter Olympics

The International Olympic Committee (IOC) has suspended North Korea’s membership, barring the country from the Beijing 2022 Winter Olympics, due to its refusal to...

Former Lioness Kelly Smith becomes debut BK8 female ambassador

Kelly Smith, the former England women’s, Team GB Olympic and Arsenal Ladies striker, has teamed up with Asia-facing sports betting operator BK8. As a result...