DoorDash expands sponsorship presence with Nascar deal
Logistics platform DoorDash has further strengthened its presence in the US sports sponsorship sector via a partnership with stock car racing series Nascar.
The agreement...
San Antonio Spurs boosts fan engagement ahead of arena reopening
The San Antonio Spurs confirmed the signing of an agreement with payments platform Tappit, boosting fan engagement and safety capabilities ahead of the reopening...
NBA renews long-term partnership with PepsiCo
The National Basketball Association (NBA) has renewed its multi-year partnership with PepsiCo, with the drinks manufacturer continuing as the official soft drink and official...
Borussia Dortmund announces BetMGM marketing collaboration
Borussia Dortmund has named BetMGM as its exclusive regional US partner in a new marketing and fan-focussed collaboration, with the latter emerging as the...
NCAA lays out COVID-19 back-up plan for 2021 season
The NCAA Division I Men’s and Women’s Basketball Committees have addressed concerns relating to how they will handle scenarios of a team needing to...
ESPN set to retain NFL Monday Night Football package
The National Football League (NFL) and Disney, owner of ESPN, have reportedly come to an agreement regarding the sports network’s coverage of the popular...
Ipswich Town on the verge of American investment takeover
A group of American investors are nearing a takeover of English Football League (EFL) club Ipswich Town, according to a report by The Athletic.
The...
SBC Digital Latinoamérica: bwise Media talks betting, apps and investment
Ahead of his participation in the SBC Digital Latinoamérica conference and exhibition on 2 - 3 March, bwise Media’s Managing Director - LATAM Max...
Vegas Golden Knights ends controversial UpickTrade partnership
The Vegas Golden Knights has opted to terminate its sponsorship agreement with sports betting tout service UpickTrade.
Earlier in February, it was announced that the...
NBA makes spirits sponsorship debut with global Hennessy expansion
The National Basketball Association (NBA) has extended its partnership with Hennessy, making the cognac brand the international ‘Official Spirits Partner’ of the league.
As a...