BetMGM returns to Foxx for new NFL season
BetMGM has once again teamed up with Jamie Foxx to showcase the excitement of placing a bet in a new promotional video. Foxx’s advert will...
Serie A prepping for in-house streaming service as TV deal falls...
As Serie A continues to maximise its next TV rights deal, Chief Executive Luigi De Siervo has revealed the league is prepared to roll...
Lotto Sport picks up Cricket South Africa kit manufacturing deal
Cricket South Africa (CSA) has revealed Italian sports apparel manufacturer Lotto Sport as its latest official kit producer. The first public showcase of the new...
Turkish Airlines EuroLeague secures Spanish audience with Movistar Plus+ deal
Broadcasting company Movistar Plus+ has been revealed as the new TV partner of EuroLeague Basketball in Spain. The Telefonica-owned media provider will give basketball fans...
OKTAGON MMA secures ‘landmark broadcast deal’ with Channel 4
European MMA promotion OKTAGON MMA has announced a landmark broadcasting partnership with Channel 4 in the UK. As part of the deal, all OKTAGON MMA...
NHL’s Penguins secure regional broadcasting through SportsNet Pittsburgh acquisition
NHL team the Pittsburgh Penguins will be able to televise all their games locally thanks to their newly-acquired SportsNet Pittsburgh network. The Penguins acquired the...
Genius Sports extends collaboration with Brazilian Basketball
Genius Sports has extended its agreement with Brazil’s National Basketball League (LNB) continuing as exclusive official data and integrity partner, for the new season.The...
Report: PFL edges closer to Bellator acquisition
The Professional Fighters League (PFL) is in reported talks with fellow MMA promotion Bellator over a potential acquisition.The deal, according to Front Office Sports,...
Better Collective marks ‘important’ Brazilian entry with Torcedores.com acquisition
Digital sports media group Better Collective has finalised the acquisition of Brazilian sports media platform Torcedores.com. The deal will help strengthen Better Collective’s footprint in...
Hisense dials in to EURO 2024 extension
The 2024 European Championship is beginning to build a portfolio of partners, with Hisense announced as an official sponsor.It will mark the third consecutive...