Media Rights

Coverage of the major deals surrounding sport media rights

Two Circles covers advertising sales across NFL

Two Circles has expanded its partnership with the National Football League (NFL) to cover international advertising sales across NFL-owned digital platforms. The two-year collaboration sees...

ICC engages fans in Sportradar streaming partnership

The International Cricket Council (ICC) has announced a partnership with Sportradar, making the latter the official data distribution and betting live streaming partner of...

Newcastle United Saudi takeover flags human rights concerns

The Saudia Arabian led takeover of Newcastle United becomes increasingly likely as concerns are raised due to the state’s previous accusations of human rights...

Eleven secures multi-territory AFC media rights

Eleven has acquired broadcasting rights to the Asian Football Federation (AFC) and is set to launch in multiple territories across Southeast Asia and Hong...

NBA replaces Ziggo with ESPN as Netherlands broadcasting partner

The National Basketball Association (NBA) has secured continued coverage in the Netherlands via a broadcasting partnership with ESPN, with the latter replacing fromer media...

FloSports boosts ice hockey offering via HockeyTech acquisition

FloSports has announced its acquisition of HockeyTech, a live and on-demand hockey streaming platform and sports data provider to teams, leagues and national organisations. The...

Eleven diversifies Belgium football content with LIVENow deal

LIVENow has agreed a new partnership with Eleven to broadcast live La Liga and Serie A matches in Belgium on a pay-per-view (PPV) basis. Hoping...

Sky Deutschland strengthens NHL content

Sky Deutschland has acquired the German broadcasting rights for the National Hockey League (NHL) until 2025.  In the collaboration, Sky is to televise 300 live...

EuroLeague expands UK viewership in FreeSports deal

EuroLeague Basketball has announced a partnership that sees FreeSports as its official broadcasting channel for fans in the UK for 2021-22 Turkish Airlines EuroLeague...

ICC targets emerging markets with new Australia streaming deal

The International Cricket Council (ICC) has entered an agreement with Cricket Australia to broadcast the Australian cricket schedule on its recently launched ICC.tv platform, focusing...