New International Women’s Cup pencilled for August 2021
A new exhibition competition featuring women’s football clubs across Europe and the US, called the International Women’s Cup, will pilot later this year.The tournament...
PGA pledges support to AGA responsible betting campaign
The PGA Tour has partnered with the American Gaming Association (AGA) ahead of the launch of its public service campaign, ‘Have a Game Plan,...
Burnley names former Knicks President on board of directors
Former President of the New York Knicks, Dave Checketts, has joined the board of directors at Premier League club Burnley FC.Burnley Chairman Alan Pace’s...
Bleacher Report and DraftKings unite for Super Bowl prop bets show
Bleacher Report and DraftKings are teaming up for the sportsbook’s proprietary Super Bowl prop bets in a new reveal show streamed live on the...
The UFC’s middleweight king combines with Stake.com
UFC middleweight champion Israel Adesanya is set to become the new Brand Ambassador of crypto-betting site Stake.com.Following the multi-year deal, Adesanya will become the...
Monkey Knife Fight makes sizeable contribution to LA Kings Foundation
Fantasy sports platform Monkey Knife Fight (MKF) has strengthened its partnership with the LA Kings, pledging to donate $1,000 to the Kings Care Foundation...
NBC boosts brand exposure with Olympic advertising platform
US network NBC has created a new sales platform, the Olympic Ad Engine, which will help brands get the best results during the delayed...
UFC and Zappos.com sign licencing agreement
Mixed martial arts (MMA) promotion company the Ultimate Fighting Championship (UFC) has signed a major licencing agreement with Amazon-owned clothing retailer Zappos.com.The multi-year partnership,...
New Jersey Devils forms alliance with betting tech firm PlayUp
National Hockey League (NHL) team the New Jersey Devils has announced a multi-year agreement with betting technology provider PlayUp.This marks the first time the...
Raiders owner Mark Davis confirms purchase of WNBA team
Owner of the National Football League (NFL) franchise Las Vegas Raiders, Mark Davis, has confirmed that he is on the verge of purchasing the...