PA Betting Services powers horseracing and greyhound content for DAZNBet

DAZNBet is to provide pre-race and race-day data, including fixed odds for horse racing and greyhounds, via a partnership with PA Betting Services covering...

Hamburger SV extends AdmiralBet collab focusing on digital content creation

2. Bundesliga team Hamburger SV has announced an extension to its exclusive partnership with betting firm AdmiralBet.  The German football club will work alongside AdmiralBet...

Jonny May and KYMIRA value training and recovery in ambassador deal

England rugby international Jonny May has become a brand ambassador for wearable infrared performance clothing brand, KYMIRA. The 32-year-old will now use the brand’s products...

Gatorade becomes official sponsor of AFA’s LPF and Women’s Championship

Hydration and nutrition company Gatorade has signed a new sponsorship deal with the Argentine Football Association (AFA).  The PepsiCo-owned brand is now the official sponsor...

Judd Trump to bolster Vave’s global growth ambitions

Snooker legend Judd Trump has linked with crypto betting brand, Vave, becoming the firm's new global brand ambassador. The snooker legend – who is one...

Mercedes F1 team enlists Nuvei as one of its sponsors

Mercedes-AMG Petronas has announced Nuvei as one of its new sponsors ahead of the upcoming 2023 Formula One season.  The payments processor Nuvei logo will...

12 County Cricket sides team up with NFT platform FanCraze

Digital collectibles firm FanCraze has agreed on a partnership with 12 different English county cricket teams to produce NFTs of some of the most...

beIN Media secures MENA broadcasting rights to CONMEBOL matches

Global sports and entertainment platform beIN Media Group has acquired the broadcasting rights to South America’s biggest football clashes. For at least the next three...

iPRO to be ‘part of huge growth in UK Basketball’ with...

Basketball team ‘London Lions’ has signed a new deal with iPRO, which sees the firm become the club's official hydration partner. The collaboration also underlined...

AEW to appear on ESPN for fans in Australia, New Zealand...

ESPN has secured exclusive broadcast rights to American professional wrestling promotion, All Elite Wrestling (AEW). From 16 February, the channel will broadcast matches and further...