Manchester United & Stone Roses fuses fashion with football
Manchester United has announced a partnership with the ‘Madchester’ band Stone Roses and Adidas to create a new clothing collection.The three organisations have worked...
DAZN brings FIBA’s Courtside 1891 to deliver basketball content
FIBA is bringing its live streaming service, Courtside 1891, to DAZN to increase the visibility of FIBA World Cup and Qualifier games. DAZN will partner...
Boxxer brings its events to Sub-Saharan Africa with new deal
Boxxer has announced a new media rights partnership with StarTimes, bringing in Sub-Saharan Africa fans across the region to watch its events.The collaboration will...
The esports report – Scottish Qualifications Authority launches esports NPA qualification
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition highlights the latest developments...
West Ham women’s VP Queenie Porter reveals the keys to commercial...
The synergy between football and commercial enterprise has not always been as seamless as it is today. In today's game, everything from the stadium to...
Ceferin makes fourth term u-turn to step down from UEFA Presidency...
UEFA President Aleksander Ceferin will not run for an unprecedented fourth term despite being cleared for his opportunity to do so. Ceferin’s current third term...
Huddersfield Town’s Kian Harratt handed four month ban over betting violations
The Football Association (FA) has suspended Huddersfield Town striker Kian Harratt from football for four months after he was found to be in breach...
Argentina’s football teams signs deal with American Express
Argentine Football Association (AFA) has extended its sponsorship agreement with American Express.The AFA chose American Express to become the official card for the Argentine...
Ratcliffe hopes Old Trafford will become ‘Wembley of the North’
Sir Jim Ratcliffe has said that he wants Manchester United’s stadium to turn into the ‘Wembley of the North’.The British billionaire agreed a deal...
Ferrari renews ZCG partnership to extend innovation plans
Scuderia Ferrari - the Formula One team - has announced it has extended its partnership with private market asset management firm ZCG. The partnership between...