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Partners
Time to read: 2 min
Lyon selects AliExpress as short-term sleeve sponsor
March 23, 2021
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Latest News
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World Athletics consults stakeholders on new roadmap
March 23, 2021
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Partners
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Just Eat serves up league-wide UEFA sponsorship
March 23, 2021
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Partners
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Women's rugby receives boost from National Lottery
March 23, 2021
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Media Rights
Time to read: 3 min
DAZN deal to ‘lay the foundations for the future’ of Serie A
March 23, 2021
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Regions
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North American merger will broaden appeal and generate revenue, says Infantino
March 23, 2021
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Data
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BetMGM secures access to Golf Event Centre access
March 22, 2021
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Hospitality
Time to read: 3 min
Tokyo 2020 confirms international spectator ban
March 22, 2021
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Partners
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PhonePe hits a six with IPL agreements
March 22, 2021
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Media Rights
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Women’s football expands exposure with Sky and BBC broadcasting deals
March 22, 2021
BREAKING
Media Rights
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BT acquires Extreme E rights as series eyes expansion
March 22, 2021
BREAKING
Sponsorship
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Betway secures Miami Open sponsorship
March 22, 2021
BREAKING
Fan Engagement
Time to read: 2 min
AT&T Stadium to welcome 60,000 fans for Alvarez vs Saunders bout
March 19, 2021
BREAKING
Media Rights
Time to read: 1 min
Eleven and Canal 11 partner for UEFA Women’s Champions League coverage
March 19, 2021
BREAKING
Partners
Time to read: 3 min
Manchester United confirms TeamViewer as main shirt sponsor as hunt ends
March 19, 2021
BREAKING
Sponsorship
Time to read: 2 min
UEFA in talks over new venture for shared control of Champions League
March 19, 2021
BREAKING
Latest News
Time to read: 3 min
Greyhound racing bolstered by £1.1m BGRF support package
March 19, 2021
BREAKING
Media Rights
Time to read: 2 min
SPFL expands broadcasting capabilities in OneFootball tie-up
March 19, 2021
BREAKING
Latest News
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IOC and UEFA launch joint sustainable branding study
March 19, 2021
BREAKING
Sponsorship
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Leeds Rhinos set record Super League sponsorship duration
March 18, 2021
BREAKING
Latest News
Time to read: 3 min
World Rugby confirms Alan Gilpin as Chief Executive
March 18, 2021
BREAKING
Partners
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LeBron James makes PepsiCo endorsement switch
March 18, 2021
BREAKING
Fan Engagement
Time to read: 2 min
Whyte and Povetkin rematch marked with special edition coin
March 18, 2021
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LIV Golf player Jon Rahm
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Commercial
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LIV Golf 2.0 has a backer, but the players have already given their answer
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Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
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Michael Jordan at SBC Summit 2026
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Basketball
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026