Forbes: average NBA team valuation soars 35%
Forbes released its annual ‘Most Valuable NBA Teams’ list for this year, and whilst the Golden State Warriors top the standings for the second...
Report: Australia’s NRL in talks with sports betting firms to phase...
According to reports coming from Australia, the country’s Communications Minister Michelle Rowland is currently in talks to downsize the influence of betting promotions across...
Real Madrid links with Saudi Investment Bank
Real Madrid has partnered with the Saudi Investment Bank (SAIB) to become the club’s official banking partner in Saudi Arabia. This is the latest in...
AC Milan and Gatorade extend Serie A collaboration
AC Milan and Gatorade have renewed their partnership, which will see the PepsiCo group’s brand continue as the Official Sports Drink of the Rossoneri...
ESI London 2023: How will EAFC 24 fit into the world...
After a partnership spanning over 30 years, last year saw video game publisher EA cutting ties with football governing body FIFA, putting an end...
Coca-Cola named global sponsor of UEFA EURO 2024
UEFA has named international beverage brand Coca-Cola as the official global sponsor of EURO 2024. Coca-Cola will also become the official non-alcoholic beverage sponsor of...
British Basketball League scores US media rights deal
Stepping up its efforts to expand the British Basketball League (BBL) in the US, the league has secured a ‘ground-breaking’ media rights agreement with...
BetMGM unites with Sportradar to elevate NBA engagement
BetMGM has confirmed a new deal with Sportradar enabling the operator to gain access to official NBA optical tracking data.It means that for the...
Sandro Tonali’s 10-month football ban confirmed
Newcastle United’s Sandro Tonali has been hit with a 10-month ban from playing football over his involvement in illegal betting.This comes after the £55m...
Chicago Bulls and Klarna to strengthen focus on fandom and unique...
The Chicago Bulls has announced an extension to its partnership with ecommerce specialists, Klarna.As the new NBA season commences, the partnership will continue to...