Sunderland AFC agrees new multi-year Nike partnership
Sunderland AFC and sportswear giant Nike have agreed a new multi-year partnership which will see the latter’s famous ‘Swoosh’ logo on the club’s shirts...
BMO becomes official North American partner of FIFA Women’s World Cup
Banking entity BMO has been chosen as an Official North American Supporter of the FIFA Women’s World Cup 2023. As a result of the partnership,...
FIFA signs TAB as first Women’s World Cup betting partner
FIFA has made history by signing New Zealand betting agency TAB as the first-ever Women’s World Cup sponsor from the gambling sector. New Zealand is...
WBBL announces Emily Clarke as new league General Manager
The Women’s British Basketball League (WBBL) has announced Emily Clarke as the league’s new General Manager. Clarke joins the league as the organisation's first back...
USI partners with Illinois University to strengthen North American sports betting
US Integrity (USI) has partnered with the University of Illinois Division of Intercollegiate Athletics (DIA) as part of a wider effort to ensure a...
AFC Bournemouth and Vitality extend “hugely successful partnership”
Premier League club AFC Bournemouth and medical insurance firm Vitality have agreed to renew their long-standing partnership until the summer of 2026. The duo first...
ESPN: 2023 NBA Draft most watched ever
ESPN has announced that this year’s NBA Draft was the “most-watched NBA Draft ever on any network” according to the latest Nielsen ratings. The first...
ICEC reveals “seminal” new report on racism and misogyny in English...
The Independent Commission for Equity in Cricket (ICEC) has called for immediate action to address what it has called a ‘deep-rooted sexist, racist, and...
Report: FA investigating board member over failed Crystal Palace takeover
Rupinder Bains, Board Member at the Football Association (FA), is being investigated by the English football governing body in connection with a failed takeover...
UFC becomes Betclic’s first global partnership
UFC has announced an agreement for Betclic to become its official betting partner of in France, Poland and Portugal. The mixed martial arts promotion is...