Argentina gives free access to nation’s friendlies in March
The government of Argentina has published an official decree allowing for the free-of-charge broadcasting of all friendlies of the men’s national football team. A newly...
Kevin De Bruyne inks endorsement deal with McDonalds
Manchester City’s Kevin De Bruyne has signed an endorsement deal with McDonalds, which will see the Belgian midfielder appear in various marketing campaigns in...
Michael Jordan in “serious talks” to sell Hornets majority stake
Michael Jordan is reportedly looking into selling his majority stake in NBA franchise the Charlotte Hornets. ESPN’s Senior NBA Insider Adrian Wojnarowski revealed that the...
Atlético Madrid bags new official sponsorship with AVIS deal
Spanish football club Atlético Madrid has attracted a new sponsor for the next three seasons of LaLiga after signing with rent-a-car firm AVIS. According to...
ASPIRE to launch world’s largest autonomous racing league in Abu Dhabi
ASPIRE has announced the launch of the world’s largest autonomous racing league to be hosted in Abu Dhabi on the Yas Marina Circuit. The first...
TikTok and MLS sign brand-boosting partnership deal
Social media platform TikTok has become the latest media content partner of the MLS in a deal that will see both brands receiving fueling...
Caliente scores with Mexico’s El Tricolor ahead of the 2026 World...
Calipay-owned Caliente.mx has become a ‘key commercial partner’ of Mexican football after the brand signed its biggest sponsorship deal yet. The partnership was announced at...
OlyBet announces official sponsorship deal with EuroLeague Basketball
OlyBet has announced that it is now an official partner of the major Turkish Airlines EuroLeague Final Four event.An official sponsor of the competition...
DAZN launches on Sky channel 429 ahead of Anthony Joshua return
DAZN has announced its expansion in the UK, launching DAZN 1 HD on Sky Channel 429.The move comes ahead of a significant period for...
FIFA welcomes back Gianni Infantino as president
Gianni Infantino has been re-elected as FIFA president after a process which took place in Kigali - the capital of Rwanda.Infantino ran unchallenged...