Kia continues to ‘bring sponsorships to life’ with NRL deal

The National Rugby League (NRL) has secured a three-year partnership with Kia Australia.The deal sees the manufacturer become the official naming-rights partner of Kia...

Laporte steps down as World Rugby Vice Chair following corruption sentence

Bernard Laporte has been given a two-year suspended prison sentence and a £64,000 fine after being found guilty for bribery and corruption in his...

BBC’s 18.7m RLCW21 viewers makes it “most watched of all time”

Broadcast figures for the Rugby League World Cup 2021 up until 6 November, had an domestic cumulative match viewership average of more than 18.7million.This...

Irish Rugby streamlines player performance with Ballygowan

Irish Rugby has named Ballygowan, a water brand part of Britvic Ireland, as its official water partner for the next four years.The deal sees...

Westpac aids NRL with equal investments in the men’s and women’s...

The National Rugby League (NRL) has partnered with Westpac which has become the league’s official bank and payment platform.The firm has promised to provide...

Warrington Wolves enhances Hoover partnership with inclusivity boost

Warrington Wolves and Hoover have extended their partnership for an additional two years with an option for a third.The home appliance company has been...

DRL members to ‘cash in’ on experiences with PointsKash

The Drone Racing League (DRL) has announced a five-year loyalty-rewards partnership with PointsKash, a blockchain-enabled conversion platform.As the professional drone racing property aims to...

Six Nations Rugby debuts Sportable Gilbert Smart Ball in Autumn Nations Series

Six Nations Rugby has partnered with Sportable to utilise the UK-based sports technology and data science business’ Smart Gilbert Rugby Ball.The 2022 Autumn Nations...

Six Nations and Sage offer greater insights from the on-field action

Six Nations Rugby has announced a partnership with software company Sage to bring fans  greater insights into the game.Spanning the Autumn Nations Series, Guinness...

IMG’s Sport 24 to broadcast two ‘record-breaking’ rugby World Cups

World Rugby has announced a partnership with Sport 24 - a channel of IMG - which will broadcast the next two Rugby World Cups.  The...