NowThis and NBC strikes Tokyo 2020 content partnership
In an effort to increase engagement amongst its younger demographic, NBC and NowThis have agreed to create over 30 videos for the broadcasting company’s...
England announced as European Mixed Team Championship hosts in 2021
Milton Keynes has been assigned hosting rights to the 2021 Badminton European Mixed Team Championships, England's first major European badminton event since 2009.Centre:MK shopping...
Home of Espanyol becomes Spain’s first cashless stadium
RCD Espanyol de Barcelona has confirmed a new collaboration with CaixaBank, for the RCDE stadium to become the first cashless stadium in Spain.It means...
MLB and Sportradar develops new virtual baseball game
Maximising its extended partnership with Sportradar, Major League Baseball has announced a new virtual baseball in-play game offering for licensed gaming operators in the...
XFL launches mobile app and will broadcast betting TV overlays
American Football’s resurrected XFL has launched its mobile app and betting overlay strategy as it seeks to maximise fan engagement ahead of Saturday’s season...
Southwell to host all-female racecard on International Women’s Day
In celebration of International Women's Day on Sunday 8 March, Southwell Racecourse will be hosting an all-female race card to celebrate a 'record-breaking year'...
LFP launches new streaming platform MyLigue in major online revamping
Further enhancing fan engagement, France’s Professional Football League (LFP) has confirmed they will be launching MyLigue, a streaming platform dedicated to Ligue 1 and...
Atletico Madrid joins the CPL with Ottawa expansion
The Canadian Premier League has officially announced that Atletico Madrid will join the competition as Ottawa, Ontario’s expansion team.The name of the side has...
ESPN elevates social engagement with 500 live shows in 2020
ESPN is aiming to deepen fan engagement with plans to air 500 live shows across all its social and digital platforms in 2020.Omar Raja,...
PFL unveils global expansion ahead of 2020 season
The Professional Fighters League (PFL), the first organization ever to present MMA through a Regular Season, Playoffs and Championship format, is expanding its global...