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Commercial
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Fan Engagement
Time to read: 2 min
Wimbledon attracts 15.5m cumulative audience on BBC
July 2, 2021
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Integrity
Time to read: 2 min
KSA warns Netherlands state lottery against football player advertisements
July 1, 2021
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Hospitality
Time to read: 2 min
Irish racecourses permitted to increase crowd capacity to 500
July 1, 2021
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Media Rights
Time to read: 3 min
QPR teams with Recast for match streaming
July 1, 2021
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Partners
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Rocket Mortgage Classic signs up GNOG as tournament sponsor
July 1, 2021
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Partners
Time to read: 2 min
Adidas and Benfica take kit alliance beyond three-decade mark
July 1, 2021
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Sponsorship
Time to read: 3 min
Sponsorship shakeup as gambling industry sees deals halve
July 1, 2021
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Data
Time to read: 3 min
Polish second division to continue leveraging ‘vital statistics’ from Statscore
July 1, 2021
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Partners
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Detroit City FC names GNOG as online gaming partner
July 1, 2021
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Social
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TikTok finalises Wrexham AFC shirt sponsorship
June 30, 2021
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Partners
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WNBA’s Phoenix Mercury inks ‘largest team sponsorship’ with Bally’s
June 30, 2021
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Sponsorship
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Brentford signs up The Turmeric Co in season-long sponsorship
June 30, 2021
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Media Rights
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BBC attracts 20.6 million record audience as England progress in Euro 2020
June 30, 2021
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Sponsorship
Time to read: 2 min
Tom Brady takes FTX equity stake in brand ambassador tie-up
June 30, 2021
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Sponsorship
Time to read: 2 min
UEFA to allow sleeve sponsors in club competitions
June 30, 2021
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Sponsorship
Time to read: 1 min
Diego Schwartzman links with AstroPay for global ambassadorship
June 30, 2021
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Partners
Time to read: 1 min
UFC names Battle Motors as first-ever Light Heavyweight presenting partner
June 29, 2021
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Hospitality
Time to read: 3 min
Irish racecourses could see capacity limit increase
June 29, 2021
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Partners
Time to read: 2 min
Formula One ‘democratises’ cryptocurrency with Crypto.com
June 29, 2021
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Fan Engagement
Time to read: 2 min
Portugal's Euro 2020 exit draws in record viewing audience
June 29, 2021
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Sponsorship
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NBA sets record $1.46bn sponsorship revenue
June 29, 2021
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Partners
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FC Schalke 04 enlists Betway as new premium partner
June 29, 2021
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Hospitality
Time to read: 2 min
Russian Grand Prix given new home in St Petersburg
June 28, 2021
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LIV Golf player Jon Rahm
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Commercial
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LIV Golf 2.0 has a backer, but the players have already given their answer
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Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
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Paramount-Warner Bros acquisition complete
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Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
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Michael Jordan at SBC Summit 2026
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Basketball
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026