NBA, MLB and NHL launch safer betting campaign with bookmaker backing
Three of the four major US sports leagues have launched a new safer gambling campaign, titled ‘Never Know What’s Next’, in partnership with a...
AC Milan CMO: How the club is enjoying a new period...
Despite a period of decline during the 2010s, AC Milan has once again found themselves at the top of Serie A and in the...
Nike commits to a decade of support for Australian football in...
Nike has extended its partnership with Football Australia for a further ten years, pushing the collaboration into its third consecutive decade. The renewed deal serves...
Reports: FIFA to extract $1bn from oil conglomerate Aramco following Saudi...
FIFA is reportedly in the process of accomplishing a sponsorship deal with Saudi oil company Aramco valued at $1bn.According to The Times, the Saudi...
bet365 scores bullseye with US Darts Masters naming rights renewal
Online betting sportsbook bet365 has extended its naming rights partnership deal with the US Darts Masters tournament. Staged by the Professional Darts Corporation (PDC), the...
Oakland A’s to park up at Bally’s venue in Vegas relocation
Oakland Athletics have been approved to build a new ball mark on the site of the Tropicana Las Vegas Casino and Resort after the...
iGaming Daily: Are Rick Parry’s comments on gambling sponsorship a welcomed...
EFL Chairman Rick Parry’s defence of football’s relationship with gambling was analysed in a recent edition of the iGaming Daily. Parry took a seemingly unique...
Sky Sports secures three more years of top-flight golf with PGA...
Sky Sports has successfully reached a deal to expand its partnership with the PGA for three more years. The extension will cover the showing of...
Formula One hires Las Vegas Sphere for F1 Vegas GP
Ahead of the eagerly anticipated inaugural F1 Vegas GP this weekend, the racing organisation has hired out the Las Vegas Sphere to produce content...
EuroLeague & OlyBet committed to “thrilling moments” in extension deal
European basketball league, the EuroLeague, has announced the extension of its partnership with betting and casino operator OlyBet. The partnership renewal also means that OlyBet...