British and Irish Lions launch PT SportSuite engagement platform
The British and Irish Lions have launched a new web engagement platform, the Lions Fan Zone, in collaboration with PT SportSuite, ahead of the...
PwC joins Paris 2024 domestic sponsorship programme
Professional services firm PricewaterhouseCoopers (PwC) has been designated as a domestic sponsor of the Paris 2024 Olympic Games.Along with joining the event in the...
Coinbase places ESL Gaming at the ‘forefront of technology’
Esports tournament organiser and production company ESL Gaming has aligned with cryptocurrency platform Coinbase.Under the terms of the deal, the company will become the...
ECB and Sky Sports promote The Hundred to new audiences
The England and Wales Cricket Board (ECB) and broadcaster Sky Sports have teamed up with the Lego Group ahead of The Hundred tournament launch.The...
Clubs urge National League to relax broadcasting rules
A number of National League clubs have urged the division to allow clubs to continue to stream fixtures without restrictions in order to compensate...
AS Roma strikes Hyundai shirt sponsorship renewal
Serie A club AS Roma has renewed its existing sponsorship agreement with automotive manufacturer Hyundai.Under the terms of the deal, the Korean car company...
Formula One Australian GP cancelled for second consecutive year
Formula One’s Australian Grand Prix, along with the upcoming MotoGP event, have been cancelled due to the ‘restrictions and logistical challenges’ posed by the...
COVID relaxations ‘wonderful news’ for sports sectors
Yesterday’s UK government confirmation that the bulk of COVID-19 social distancing and safety measures will be lifted on 19 July has been welcomed as...
European Cricket Network becomes latest sports property to join Recast
The European Cricket Network, the media platform jointly established by the European Cricket League and European Cricket Series, has become the latest sports property...
NBA turns up Tencent Music Entertainment collaboration
The National Basketball Association (NBA) has teamed with Chinese music streaming service Tencent Music Entertainment (TME).As part of the partnership, TME’s QQ Music platform,...