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Partners
Time to read: 2 min
NFL shapes ‘future of electronic sports’ with Skillz collaboration
February 5, 2021
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Sponsorship
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Skoda gains regional exposure with lucrative Chennai Super Kings deal
February 4, 2021
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Partners
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RCR pens first NASCAR sports betting partnership with BetMGM
February 4, 2021
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Media Rights
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Amazon dives into Swimming Australia live programming
February 4, 2021
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Sponsorship
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Betmotion adds Fluminense FC to sponsorship portfolio
February 4, 2021
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Latest News
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Silver Lake submits 'NZ$465m' offer for NZR commercial stake
February 4, 2021
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Partners
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Chelsea seeks to maximise digital potential with Horizm partnership
February 4, 2021
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Media Rights
Time to read: 3 min
La Liga makes second tier SmartBank free to air in UK and Ireland
February 3, 2021
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Fan Engagement
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Horse Racing Ireland targets fan engagement with launch of mobile app
February 3, 2021
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Partners
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EA Sports signs multi-year UEFA licensing rights extension
February 3, 2021
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Media Rights
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Netball Superleague finds new home on Sky Sports
February 3, 2021
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Partners
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EuroLeague Basketball and IMG Arena extend long-running partnership
February 3, 2021
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Sponsorship
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Fanatec and GT World Challenge expand sponsorship deal
February 3, 2021
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Sponsorship
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Cazoo further expands sponsorship portfolio with WST deal
February 2, 2021
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Media Rights
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Women’s Tour road race makes live debut with Eurosport and GCN
February 2, 2021
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Partners
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Envision Virgin and Johnson Matthey to develop first two-seater electric car
February 2, 2021
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Partners
Time to read: 3 min
CVC makes significant ‘$300m’ investment in global volleyball
February 2, 2021
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Fan Engagement
Time to read: 7 min
How Verizon is creating a blueprint for ‘stadiums of the future’ with the 2021 Super Bowl
February 2, 2021
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Features
Time to read: 4 min
Mercuryo and Swansea City link up an ‘important step’ for international recognition
February 2, 2021
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Sponsorship
Time to read: 3 min
Tokyo domestic sponsors delay marketing amid uncertainty
February 1, 2021
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Media Rights
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Star India nets Wimbledon rights deal ahead of 2021 grand slam
January 29, 2021
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Partners
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MSE and Verizon to implement 5G network at Capital One Stadium
January 29, 2021
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Partners
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Helsingborgs IF extends long-running Resurs association
January 29, 2021
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Featured Articles
Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
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Paramount-Warner Bros acquisition complete
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Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
Manchester City found guilty of almost all 155 charges
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Features
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Manchester City found guilty of almost 115 Premier League financial breaches
September 25, 2026