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Media Rights
Time to read: 2 min
Eleven renews UFC media rights agreement in Belgium
January 25, 2021
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Fan Engagement
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Manchester City and Alipay form fan engagement partnership
January 25, 2021
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Partners
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Borussia Dortmund recruits Tectake as new premium partner
January 25, 2021
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Sponsorship
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Workday makes tennis sponsorship debut with Naomi Osaka deal
January 22, 2021
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Partners
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Washington Football Team links with FanDuel in sports betting association
January 22, 2021
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Media Rights
Time to read: 3 min
Pakistan Cricket Board inks international rights agreements
January 22, 2021
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Partners
Time to read: 2 min
Decathlon nets NBA official licensee partnership
January 22, 2021
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Partners
Time to read: 2 min
NHL selects Tipsport as first European betting partner
January 22, 2021
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Media Rights
Time to read: 2 min
TVP and Sportfive agree ‘compromise’ deal for World Handball Championship
January 22, 2021
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Media Rights
Time to read: 1 min
Sky Deutschland extends ATP Cup rights agreement
January 21, 2021
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Sponsorship
Time to read: 2 min
Norsk Tipping takes main sponsorship of Norwegian football
January 21, 2021
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Partners
Time to read: 2 min
Everton chooses Clarity Sports as business travel partner
January 21, 2021
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Sponsorship
Time to read: 2 min
Shimano secures Tour de France sponsorship agreement
January 21, 2021
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Media Rights
Time to read: 2 min
DAZN and Movistar team up for enhanced motorsport offering in Spain
January 21, 2021
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Media Rights
Time to read: 2 min
RMC Sport ties down UFC rights after lifting of MMA ban
January 21, 2021
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Partners
Time to read: 2 min
Real Madrid inks betting agreement with Fonbet
January 21, 2021
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Partners
Time to read: 2 min
NBA players to renegotiate for equity stakes in league franchises
January 21, 2021
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Partners
Time to read: 2 min
PGA pledges support to AGA responsible betting campaign
January 20, 2021
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Fan Engagement
Time to read: 2 min
Liverpool vs Manchester United surpasses Sky Sports viewership records
January 20, 2021
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Partners
Time to read: 3 min
Epic Games and IMG introduce football to the world of Fortnite
January 20, 2021
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Fan Engagement
Time to read: 3 min
Bleacher Report and DraftKings unite for Super Bowl prop bets show
January 20, 2021
Six Nations trophy
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Partners
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FFR gives nod to Six Nations private investment
January 20, 2021
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Latest News
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The UFC’s middleweight king combines with Stake.com
January 20, 2021
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Featured Articles
Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
Manchester City found guilty of almost all 155 charges
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Features
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Manchester City found guilty of almost 115 Premier League financial breaches
September 25, 2026