Racing Club’s Roby Martinez Alvarez – Maintaining DNA amid commercial deals

Latin America is home to some of the most passionate sports fans in the world, especially when it comes to football. An important and...

FIFA names Lenovo as its official technology partner for 2026 World...

FIFA will walk into the 2026 World Cup in North America with Lenovo as its official technology partner and for the 2027 Women’s World...

Rugby League Commercial eyes future success with new appointment

Rugby League Commercial has appointed Joe Steel as its Director of Marketing and Communications following a record-breaking conclusion to the season.In his new position,...

Location confirmed for new Sphere entertainment venue

Building on the success of the Sphere in Las Vegas, plans have been announced to develop a second venue in Abu Dhabi, United Arab...

FuboTV will integrate live sports to The Athletic as new streaming...

FuboTV has become the official live TV streaming partner of sports online publication The Athletic and will embed its portfolio of live sports content...

US largest online bookmaker signs EuroLeague basketball media deal

FanDuel, the leading US online sports betting operator by market share, has signed a broadcasting arrangement with the EuroLeague, the pan-European basketball league.The company...

T-Mobile becomes official partner of McLaren F1 team

McLaren F1 Racing has announced T-Mobile as an official partner of the team for the upcoming US Grand Prix. T-Mobile will become an exclusive 5G...

A-League eyeing up sponsorship opportunities in Stats Perform data renewal

The Australian and New Zealand A-League is seeking to expand its sponsor inventory, renewing its media data partnership with Stats Perform to do so.Under...

Insider Sport to provide on-the-ground coverage of SPORTEL Monaco

The Insider Sport team is getting ready to attend the Sportel Monaco conference taking place later this month, preparing for a range of conference...

Borussia Dortmund unlocks AI-powered content in new deal

Borussia Dortmund has announced a multi-year partnership with AI-driven content platform WSC Sports to boost fan engagement.Under the agreement, the Bundesliga club gains access...