Media Rights

Coverage of the major deals surrounding sport media rights

ESPN cements status as college sports home with reported CFP deal

ESPN has renewed its lucrative contract with the College Football Playoff (CFP) worth an estimated $7.8bn in total, according to sources cited by the...

IMG helps Betfred Super League reach from Leigh to Lagos

Betfred Super League has secured six international broadcast deals through its long-term strategic partnership with IMG.With a set of six new international agreements, the...

England’s Netball Super League lands BBC and Sky coverage

England Netball has secured a major boost to visibility via agreements with two of the UK's biggest sports media outlets, Sky Sports and BBC...

Super Bowl LVIII draws in 123.4m becoming most-watched US event ever

Last Sunday’s Super Bowl LVIII became the most-watched televised event in US history as 123.4 million viewers tuned in to watch the Kansas City...

Amazon to pick up exclusive NFL Playoff Wild Card game next...

Amazon’s Prime Video is expected to bolster its NFL coverage next season as it is reported that the streaming platform will broadcast a Playoff...

DraftKings & BetMGM take advantage of $7m Super Bowl ads

Super Bowl advertisements are a yearly tradition for the NFL’s flagship game and betting operators DraftKings and BetMGM made it their mission to be...

PFL lands shot in LatAm media with Torneos renewal

The Professional Fighters League (PFL) has secured its continued media visibility in Latin America via a renewal of its partnership with Argentine sports media...

Eredivisie goes live in Japan following recent IMG deal 

Dutch Eredivisie has announced that Japanese football fans will be able to watch the league live, following a deal between IMG and Fujitv.Fans of...

Sky Deutschland keeps Premier League broadcasting rights

Sky’s standing as the one of the English Premier League’s primary broadcasting partners was further shored up this week via an agreement in Germany.The...

DAZN brings FIBA’s Courtside 1891 to deliver basketball content

FIBA is bringing its live streaming service, Courtside 1891, to DAZN to increase the visibility of FIBA World Cup and Qualifier games. DAZN will partner...