Cleveland Guardians sign Marathon as inaugural MLB sleeve partner
Major League Baseball (MLB) side The Cleveland Guardians have announced their first sleeve partnership with Ohio-based Marathon Petroleum Corporation (MPC).As part of the deal,...
Leicester City FC faces up to £880k in CMA charges over...
Leicester City FC has been found guilty of unfair commercial practices by the UK Competition and Markets Authority (CMA). A probe into the business arm...
West Ham signs with eToro to grow women’s football in the...
West Ham United has signed a new partnership with online trading platform eToro that will boost the club’s both men’s and women’s teams. The deal...
FA decision not to pay bonuses to Lionesses ‘a clear step...
England’s heroic Lionesses side have vented their frustrations over the FA’s decision not to pay performance-related bonuses ahead of the World Cup.Having captured the...
FC Barcelona and PRIME Hydration sign multi-year deal
FC Barcelona has signed PRIME as the club’s Official Hydration Partner for the next three seasons. Starting this month, the deal secures PRIME additional visibility...
Dream11 becomes lead sponsor of Indian cricket
As the popularity of fantasy sports continues to grow amongst Indian cricket fans, the Board of Control for Cricket in India (BCCI) has confirmed...
Australia’s Parliament enters talks to ban all gambling ads within three...
The Australian parliament is ramping up its stance against online gambling ads after the governing Labor Party backed a blanket ban. In a recent development,...
Leeds United confirms new training kit and front-of-shirt sponsors for new...
Leeds United has announced a pair of new deals with Boxt becoming the club’s front-of-shirt sponsor and UNIBET being named as training kit partner...
Poland’s Raków Częstochowa highlights web3 focus with Zondacrypto partnership
Top Polish football club Raków Częstochowa has secured a two-year partnership with crypto platform Zondacrypto.Through the partnership, Raków fans will be familiarised with Zondacrypto’s...
Manchester City propels OKX partnership with first team sleeve deal
Manchester City has deepened its partnership with crypto exchange platform OKX by placing the crypto firm’s logo on its first teams’ sleeves.The OKX logo...