BetVictor backs Joe Joyce ahead of heavyweight rematch 

Ahead of his pivotal rematch with Zhilei Zhang, Joe Joyce has announced a new collaboration with BetVictor.The operator has become the official betting partner...

Ganten secures partnership extension with FIBA 

FIBA Basketball has renewed its partnership with Asian water brand Ganten until at least 2027, which will also cover the FIBA Basketball World Cup...

German brewery Bitburger has become an official national partner of UEFA...

The competition will be held between June and July next year across ten of Germany’s biggest cities including Berlin, Munich, Dortmund and Frankfurt.Fans from...

Report: Manchester United eyes new front-of-shirt sponsor 

The Athletic is reporting that Manchester United are in talks with technology company, Qualcomm, with the firm potentially becoming the front-of-shirt partner of the...

Napoli and Rollbit share ambitions in new sponsorship

SSC Napoli has announced a two-year sponsorship deal with online crypto casino Rollbit.The deal will see Rollbit become Napoli’s Official European Betting Partner for...

Chelsea FC eyes shirt deal with PIF-owned Riyadh Air

Premier League side Chelsea FC is rumoured to be talking to Saudi Arabia and the Kingdom’s Public Investment Fund (PIF), over making Riyadh Air...

AS Roma inks extension with StarCasinò Sport as sports content provider

AS Roma has extended its partnership with StarCasinò Sport as the club’s ‘infotainment premium partner’ for the 2023/24 Serie A campaign.This follows both partners’...

Luis Figo strengthens role as Digitain Ambassador

To mark the first year anniversary of Luis Figo becoming Brand Ambassador for sports betting firm Digitain, the Portuguese football legend visited the company’s...

Newcastle United and Adidas reunite for the first time in over...

From the 2024-25 season onwards, Adidas will become the official kit partner of Newcastle United for the first time since 2010. The news was revealed...

Hisense dials in to EURO 2024 extension 

The 2024 European Championship is beginning to build a portfolio of partners, with Hisense announced as an official sponsor.It will mark the third consecutive...