LIV Golf adds three championship venues to 2023 schedule

LIV Golf has revealed three new championship venues that are set to host tournaments in the 2023 LIV Golf League schedule.  These include: The Gallery...

SA20 picks Betway as title sponsor prior to January debut

South Africa’s new T20 cricket league, SA20, has named Betway as its inaugural title sponsor. Set to debut on 10 January 2023, the deal sees...

Manchester City celebrates Ballers Champagne partnership

Manchester City has formed a collaboration with artisan wine and spirits company, Ballers Brands Ltd. The deal sees the company’s champagne brand - Ballers Champagne...

Mutua Madrid Open drives sporting performance with Lacoste

The Mutua Madrid Open has revealed French retail brand Lacoste as an official partner for the next three years. As the competition’s official footwear and...

DP World Tour keeps foot on the gas with 33-year BMW...

The DP World Tour has extended its partnership with BMW Group so that the automotive brand remains an official partner, and the official car,...

M88 Mansion scores ambassador deal with Sevilla’s Ivan Rakitić

Ivan Rakitić has become a brand ambassador for Asian online casino company, M88 Mansion, covering the remainder of the LaLiga Santander 2022-23 season. The deal...

Arsenal targets the digital marketplace with LABS Group

Arsenal FC has formed a collaboration with LABS Group which sees the Web3 and real estate group become the club’s official hotel and resort...

NSW expects $26m boost as Sydney hosts A-Leagues Grand Final

The Australian Professional Leagues (APL) inked a deal with Destination NSW which sees Sydney host the Isuzu UTE A-League, Liberty A-League and E-League Grand...

trivago secures place at 2023 Men’s IHF World Handball Championship

The 2023 Men’s IHF World Handball Championship has formed a deal with accommodation comparison platform, trivago. In becoming the competition’s online travel partner, the company...

Corinthians Paulista nets new gambling partnership with Pixbet

Sport Club Corinthians Paulista has announced a partnership with online gambling company, Pixbet. Being named one of the biggest partnerships in Brazilian football, for a...