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Cricket
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Features
Time to read: 5 min
Connecting Brands: How influencer marketing has helped the sports sector ride the wave of the pandemic
March 5, 2021
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Latest News
Time to read: 2 min
Dale Willem Steyn joins Parimatch ranks as brand ambassador
March 4, 2021
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Latest News
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UK sports designated £300m summer rescue package in 2021 Budget
March 3, 2021
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Media Rights
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Sky acquires India v England cricket series following Channel 4 coverage
February 24, 2021
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Sponsorship
Time to read: 2 min
South Africa’s T20 Challenge enlists Betway as title sponsor
February 23, 2021
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Sponsorship
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Vivo set to return to as IPL sponsor after initial withdrawal
February 19, 2021
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Partners
Time to read: 2 min
ECB enlists Cinch as new England cricket principal partner
February 12, 2021
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Partners
Time to read: 2 min
ECB connects grassroots cricket communities through Microsoft partnership
February 11, 2021
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Sponsorship
Time to read: 2 min
IPL title sponsor Vivo looking to transfer contract amid political tensions
February 10, 2021
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Hospitality
Time to read: 2 min
UAE sets plans in motion for new T20 cricket league
February 10, 2021
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Sponsorship
Time to read: 2 min
Byju's extends cricketing presence with ICC sponsorship deal
February 9, 2021
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Media Rights
Time to read: 2 min
BT Sport finalises deal for England’s New Zealand and West Indies tours
February 8, 2021
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Sponsorship
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Skoda gains regional exposure with lucrative Chennai Super Kings deal
February 4, 2021
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Media Rights
Time to read: 2 min
Test cricket returns to Channel 4 after 16 year absence
February 2, 2021
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Sponsorship
Time to read: 2 min
New Zealand Cricket expands Dream11 title sponsorship
February 1, 2021
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Media Rights
Time to read: 2 min
ESPN+ inks ‘largest ever’ media rights deal with CWI
January 29, 2021
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Fan Engagement
Time to read: 4 min
How the COVID-19 crisis unlocked a gap in the market for fantasy sports in India
January 28, 2021
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Fan Engagement
Time to read: 5 min
SBC Digital - India: How is influencer marketing growing the Indian Premier League?
January 27, 2021
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Media Rights
Time to read: 2 min
Sony secures international broadcast rights for Pakistan cricket
January 25, 2021
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Media Rights
Time to read: 3 min
Pakistan Cricket Board inks international rights agreements
January 22, 2021
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Hospitality
Time to read: 2 min
Two Circles strengthens hospitality capabilities with Sport Ink takeover
January 19, 2021
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Sponsorship
Time to read: 3 min
ECB signs new multi-year partnership with LV=GI
January 13, 2021
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Latest News
Time to read: 1 min
BCCI separates with IMG over IPL event rights
January 11, 2021
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