TSV 1860 Munich launches League of Legends team with PENTA Sports

German 3. Liga football club TSV 1860 Munich has joined forces with Esports organisation PENTA Sports to launch a joint League of Legends team,...

Hertha Berlin strikes deal with new sports betting partner

German Bundesliga club, Hertha Berlin has announced a new multi-year agreement with sports betting operator MoPlay. Announced today, the deal, which was brokered in...

CONMEBOL, FC Diez and beIN sports team up to launch broadcasting...

The South American Football Confederation (CONMEBOL), FC Diez and beIN MEDIA GROUP have teamed up as part of a long-term media rights agreement, which...

Bayern Munich becomes the focus of new Tipico Sportwetten campaign

Online bookmaker Tipico Sportwetten has launched its new multi-channel advertising campaign as a bid to enhance its brand profile and boost coverage for the...

Marco Bielsa: A tactical mastermind or a blight on integrity?

In the last week, football fans in the UK have witnessed a remarkable run of events involving Leeds United’s Argentine manager Marcelo Bielsa. The...

CSL strengthens growth through La Liga collaboration

The Chinese Super League (CSL) has strengthened its partnership with La Liga as it seeks to enhance the quality of its offering through new collaboration...

Premier League suffers fresh setback in search for Scudamore successor

The BBC has confirmed that its Senior Executive, Tim Davie has turned down an offer to succeed Richard Scudamore as the the new head...

Utilising short-form content to elevate global engagement

Football fandom can be born in some very, very different places. Gone are the days when you had to wait for the daily newspaper...

FC Köln elevates esports commitment with SK Gaming investment

German football team FC Köln has joined forces with Daimler AG, the parent company of car giant Mercedes-Benz, to purchase a 67 per cent...

U.S Soccer Federation strengthens sponsorship portfolio with Volkswagen

The U.S Soccer Federation has further affirmed its commitment to enhancing the popularity of soccer in the United States, signing a unique multi-year presenting partnership...