MLB and Bally’s ink new multi-year partnership agreement

Major League Baseball (MLB) has chosen casino operator Bally’s Corporation as its official sports betting partner in a multi-year tie-up. Through the agreement, Bally’s will...

NFL locks down $110bn worth of new media rights agreements

The National Football League (NFL) has tied down long-running broadcast deals with its media partners, including CBS, ESPN, Fox and NBC, worth around $110...

MLB forges multi-year agreement with Citrix Systems

Major League Baseball (MLB) has expanded its sponsorship portfolio via an agreement with Citrix Systems, naming the firm as its official workspace and app...

ESPN secure seven-year NHL broadcasting agreement

Disney-owned sports media network ESPN has secured a seven-year contract with the National Hockey League, confirming reports which surfaced on 9 March. The agreement will...

NHL and ESPN ‘close’ to brokering seven-year broadcasting deal

The National Hockey League (NHL) is reportedly ‘close’ to securing a major seven-year media rights agreement with the Disney-owned ESPN network. According to Canadian sports...

MLB’s San Diego Padres links with Tappit for contactless solutions

The Major League Baseball’s (MLB) San Diego Padres has linked with mobile payment firm Tappit to ensure a safe and seamless return to Petco...

Kansas City Chiefs lands first naming rights agreement

The Kansas City Chiefs has designated the Government Employee Health Association Inc (GEHA) as its first ever venue naming rights sponsor in a long-term...

Betfred enhances US presence with Colorado Rockies tie-up

UK-based bookmaker Betfred has enhanced its status in the US market via an agreement between its Betfred Sports USA brand and the Colorado Rockies. Under...

ESPN set to retain NFL Monday Night Football package

The National Football League (NFL) and Disney, owner of ESPN, have reportedly come to an agreement regarding the sports network’s coverage of the popular...

Vegas Golden Knights ends controversial UpickTrade partnership

The Vegas Golden Knights has opted to terminate its sponsorship agreement with sports betting tout service UpickTrade. Earlier in February, it was announced that the...