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Commercial

News relating to commercial deals within the sports business industry – this includes: sponsorship, hospitality, ticketing etc.

Blackpool FC to showcase safer gambling shirt sponsor with LeoVegas

As part of Safer Gambling Week, Blackpool FC and its principal partner LeoVegas will feature a specialised shirt sponsor ahead of its match this...

FanDuel integrates Genius Sports’ BetVision for enhanced NFL data

Sports data and technology provider Genius Sports has expanded its agreement in place with FanDuel by launching BetVision to enhance NFL betting data. As the...

CAA opens new sports investment bank 

The Creative Artists Agency (CAA) has announced the launch of a new investment bank that will focus on unlocking new commercial opportunities in global...

Mani Gill: storytelling is the cornerstone of the British Basketball League’s...

As basketball continues to surge in popularity across the globe, the British Basketball League has been making strategic moves to grow in the UK...

Inter welcomes Qatar Airways at San Siro

FC Internazionale Milano has announced a new sponsorship deal with air travel provider Qatar Airways. The partnership, in which the airline becomes the Italian club’s...

Football Media – Dean Akinjobi: Saudi Arabia’s ‘multifront’ sports development key...

As the rise of sport in Saudi Arabia continues, we spoke to Dean Akinjobi, of Football Media, as he discussed the commercial opportunity that...

Olympique Lyon secures €320m COVID ‘stadium’ debt refinancing 

OL Groupe, owner of the Olympique Lyonnais football club, has reached a preliminary agreement with several international financial institutions to receive €320m over a...

White confirms UFC event at the Sphere 

UFC CEO Dana White announced that the MMA promotion is set to hold an event at the Sphere in Las Vegas.Speaking at the post-event...

Soccerment’s new AIDA tool aims to “revolutionise” football analytics

Football analytics company Soccerment has launched its AIDA tool as the latest development to its xvalue.ai platform. Introducing AIDA at the Soccerex Miami event, the...

GRID and Ubisoft to unlock more from esports with new data-centric...

Game data platform GRID has become the official esports live data provider of the BLAST Rainbow Six (R6) Major Atlanta tournament, hosted by game...